Zinzino Acquires Ecosystem Assets to Boost Distribution in France
Deal News | Jun 10, 2025 | PR Newswire Cision Zinzino
Zinzino, a global health and wellness company from Scandinavia, is bolstering its distribution power in France and the overseas territories through the acquisition of assets from French direct selling company, Ecosystem. The acquisition involves Ecosystem’s distributor database, customer records, inventory, and intellectual property rights. This decision reflects Zinzino's strategic intent to enhance global scale, particularly in the realms of personal health, wellness, and biotechnology, using direct sales methodologies. The Ecosystem brand, established in Paris, primarily focuses on well-being through innovative nutrition and health products. This move is aligned with Zinzino's ongoing growth trajectory, which has seen it previously acquire VMA Life, Enhanzz, Xelliss, ACN, Zurvita, and Valentus. Terms of the deal include a fixed purchase price of SEK 5.5 million, a mix of cash and newly issued shares, plus potential additional considerations depending on future sales success. The transaction aims to yield significant growth via synergies and enhances profitability through Zinzino's existing technological platforms.
Sectors
- Health and Wellness
- Direct Selling
Geography
- Sweden – Zinzino is headquartered in Gothenburg, Sweden, and this geographical context is relevant to its corporate operations.
- France – Ecosystem is based in Paris, France, and the acquisition targets its operations and distribution power within France and the DOM-TOM.
Industry
- Health and Wellness – Zinzino and Ecosystem operate within the health and wellness industry, focusing on products that enhance personal health and well-being through biotechnology and nutrition.
- Direct Selling – Both companies utilize direct sales methodologies to distribute their health and wellness products, making this a core part of their business strategy.
Financials
- SEK 5.5 million – The fixed purchase price for acquiring Ecosystem's assets, paid 50% in cash and 50% in Zinzino shares.
- SEK 10 million to SEK 45 million – Estimated total potential additional considerations based on the performance of the acquired distributor organization.
- SEK 40 million – Ecosystem's reported turnover from the previous year within France and the DOM-TOM territories.
Participants
Name | Role | Type | Description |
---|---|---|---|
Zinzino AB | Bidding Company | Company | A global health and wellness brand from Scandinavia focusing on direct sales. |
Ecosystem | Target Company | Company | A French direct selling company providing innovative nutrition and health products. |
Dag Bergheim Pettersen | CEO | Person | CEO of Zinzino, involved in strategizing the company’s expansion plans. |
Frédéric Pottecher | CEO | Person | CEO of Ecosystem, involved in the acquisition discussions and strategies. |
DNB Carnegie Investment Bank AB (publ.) | Certified Adviser | Company | Provides advisory services to Zinzino for the acquisition. |