Voyantis Redefines Growth Marketing with $41M Series B Funding

Deal News | Feb 11, 2025 | Target Global

Voyantis Redefines Growth Marketing with $41M Series B Funding

Voyantis, a Tel Aviv-based AI company, has secured a $41 million Series B funding round led by Intel Capital, accumulating a total of $60 million in funding. The company is redefining growth marketing strategies with its advanced AI platform, which employs machine learning, natural language processing, and reinforcement learning to optimize customer value prediction and engagement. Voyantis’ innovative approach focuses on predicting customer lifetime value and optimizing spending based on this rather than traditional metrics such as cost per acquisition. Their technology, initiated ahead of the AI boom by founders with a successful entrepreneurial background, has led Voyantis to remarkable growth, including triple-digit ARR expansion and a client roster featuring top enterprises like Miro and Rappi. The investment from Target Global emphasizes confidence in Voyantis' potential to lead the next generation of AI-driven growth marketing solutions.

Sectors

  • Artificial Intelligence
  • Marketing Technology
  • Venture Capital

Geography

  • Israel – Voyantis is based in Tel Aviv, Israel, marking it as the geographical location for the target company.
  • United States – Several of Voyantis' clients and investors, such as Intel Capital, are based in the United States.

Industry

  • Artificial Intelligence – Voyantis utilizes AI, including machine learning and NLP, to transform growth marketing strategies.
  • Marketing Technology – The company's platform provides advanced marketing solutions, focusing on customer value through AI-powered analytics.
  • Venture Capital – The involvement of venture capital firms like Target Global and Intel Capital signifies funding activities in this industry.

Financials

  • $41M – The amount raised by Voyantis in their Series B funding round.
  • $60M – The total funding Voyantis has raised to date.

Participants

NameRoleTypeDescription
VoyantisTarget CompanyCompanyAn AI company providing advanced customer value prediction and engagement platform.
Intel CapitalInvestorCompanyLed the $41 million Series B funding round for Voyantis.
Target GlobalInvestorCompanyEarly investor in Voyantis, showcasing confidence in its AI-driven growth marketing solutions.
IdoCEOPersonCEO of Voyantis, previously sold his company to Kaltura.
EranCTOPersonCTO of Voyantis, previously sold Adience to MarketTech.