Vision Financial Spearheads $2B Merger with Business & Financial Strategies
Deal News | Jan 02, 2025 | EIN

Vision Financial Group, based in Des Moines, Iowa, announced its merger with Business & Financial Strategies of Iowa City and Clevenger Financial of Joplin, Missouri, to form the rebranded Financial Integrators. This new entity will oversee $2 billion in client assets, offering a comprehensive suite of services, including financial planning, asset management, insurance, accounting, tax and estate planning, and business services. The merger was driven by their alignment in service models and values, translating to expanded capabilities and competitive advantage. The firm will continue to function as an Office of Supervisory Jurisdiction, providing regulatory and business support for independent advisers. The newly formed company plans to explore further M&A opportunities starting in 2025, aiming to enhance its service offerings and scale existing business operations. The team now includes 23 financial advisers and 77 subject matter experts, emphasizing integrated financial planning as the future of client services.
Sectors
- Financial Services
- Investment and Wealth Management
- Mergers and Acquisitions
Geography
- United States – The companies involved are based in Iowa and Missouri in the United States.
Industry
- Financial Services – The merger involves firms providing financial planning, asset management, and compliance services.
- Investment and Wealth Management – The entities involved focus on managing $2 billion in client assets and offering wealth management services.
- Mergers and Acquisitions – The article discusses a significant merger and outlines plans for future acquisitions.
Financials
- $2 billion – The total client assets managed by the newly formed Financial Integrators.
Participants
Name | Role | Type | Description |
---|---|---|---|
Vision Financial Group | Target | Company | A Des Moines-based financial planning and asset management firm spearheading the merger. |
Business & Financial Strategies | Target | Company | An Iowa City-based financial firm merging with Vision Financial Group. |
Clevenger Financial | Target | Company | A Joplin, Missouri-based financial firm merging with Vision Financial Group. |
Cambridge Investment Research Inc. | Other | Company | The firm through which Financial Integrators will broker. |
Clark Buss | Managing Director | Person | A partner at Financial Integrators responsible for practice management. |
James Wessels | Founding Partner | Person | Founding partner of Vision Financial Group. |
Rob Edwards | Head of Retirement Plan Relationships | Person | Recently hired to lead the retirement plan division. |