Viridium Acquired by Consortium Including Generali

Deal News | Mar 24, 2025 | Legal Community Germany

Viridium Acquired by Consortium Including Generali

The legal firm Noerr has advised the Generali Group, as part of a consortium including Allianz, BlackRock, and T&D Holdings, in the acquisition of the Viridium Group, a leading life insurance consolidation platform in Europe. The deal involves acquiring Viridium from the private equity firm Cinven. Generali Financial Holdings and Hannover Re will join the consortium as investors. The total transaction is valued at approximately €3.5 billion, and it marks an exit for Cinven from its majority stake in Viridium after a decade. The deal is projected to close by the second half of 2025, pending regulatory approvals. This development also sees continued collaboration between Generali and Noerr, where the latter previously assisted in another transaction concerning Generali Lebensversicherung. For this deal, Noerr’s multidisciplinary team from various locations including Munich, Hamburg, Dusseldorf, Dresden, Berlin, Brussels, and Frankfurt provided broad-spectrum legal expertise in corporate M&A, insurance, financial markets regulation, investment funds, asset management, and antitrust and competition law.

Sectors

  • Insurance
  • Private Equity
  • Legal Services

Geography

  • Europe – Viridium is based in Europe, and the transaction involves European companies such as Generali and Allianz.
  • Germany – Many participants involved in the transaction, including the legal firm Noerr and the financial holdings of Generali, have substantial operations in Germany.

Industry

  • Insurance – This sector classification is relevant as Viridium is a life insurance consolidation platform and the transaction involves major insurance industry players like Generali, Allianz, and Hannover Re.
  • Private Equity – Cinven is a private equity firm divesting its stake in Viridium, highlighting the activities within the private equity sector.
  • Legal Services – Noerr, a legal firm, played a key advisory role in this transaction, emphasizing the importance of legal services in M&A transactions.

Financials

  • €3.5 billion – The total value of the transaction for acquiring Viridium.

Participants

NameRoleTypeDescription
Generali GroupBidding Company/BuyerCompanyAn international insurance company that is part of the consortium acquiring Viridium.
NoerrLegal AdvisorCompanyA law firm advising Generali on the acquisition.
Viridium GroupTarget CompanyCompanyA leading European life insurance consolidation platform.
CinvenSelling Company/VendorCompanyA private equity firm exiting its investment in Viridium.
AllianzConsortium MemberCompanyPart of the consortium acquiring Viridium.
BlackRockConsortium MemberCompanyPart of the consortium acquiring Viridium.
T&D HoldingsConsortium MemberCompanyPart of the consortium acquiring Viridium.
Hannover ReInvestorCompanyJoining the consortium as an investor in Viridium.