Viaplay Completes Acquisition
Deal News | Jul 17, 2025 | Gernandt & Danielsson Advokatbyr

Viaplay has finalized its acquisition of the remaining 50% stake in Allente, thereby gaining full ownership. The acquisition process was guided by legal advisory services from Gernandt & Danielsson Advokatbyr. This strategic move allows Viaplay to consolidate its control over Allente, potentially enhancing its offerings and market position.
Sectors
- Media & Entertainment
- Legal Services
Geography
- Sweden – Gernandt & Danielsson is a Swedish law firm, and Viaplay has its roots in the Nordic region.
Industry
- Media & Entertainment – Viaplay operates in the media industry, providing streaming services, and Allente is a part of this sector.
- Legal Services – Gernandt & Danielsson provides legal advisory services in this transaction.
Financials
- Not Disclosed – The financial terms of the acquisition were not disclosed in the article.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Viaplay | Acquirer (Buyer) | Company | Viaplay is a streaming service provider acquiring full ownership of Allente. |
| Allente | Target | Company | Allente is the company of which Viaplay acquired the remaining 50% stake. |
| Gernandt & Danielsson Advokatbyr | Legal Advisor | Company | A Swedish law firm providing legal advisory services to Viaplay for this acquisition. |