Trove Acquires Reverse Supply, Expands European Footprint

Trove, a company specializing in providing technology platforms for fashion brands to sell used items, has acquired Reverse Supply, a resale company based in Germany. The acquisition is part of Trove's strategy to enhance its presence in Europe, providing a comprehensive set of technology solutions for brands committed to circular solutions. With new headquarters in Berlin, Trove aims to support brands in navigating European legislation changes, focusing on resale, repair, and recycling programs. The acquisition also brings Reverse Supply's European partners into Trove's client list. Trove, headquartered in California, is actively expanding its operations internationally, following its acquisition of Recurate last year and securing significant funding rounds.