Swappie Appoints Jussi Lystimaki as CEO, Replacing Co-Founder
Company - People | Jun 05, 2025 | Aim Group
Finland-based Swappie, a company known for its work in the recommerce of refurbished iPhones, has appointed Jussi Lystimaki as its new CEO. Lystimaki's history with Swappie includes being an investor and board observer since 2017. He brings extensive experience from roles at Schibsted and Adevinta, and has served on multiple boards. Lystimaki replaces Sami Marttinen, who co-founded the company a decade ago and has chosen to step down to focus on personal matters, while remaining involved as a board member. Swappie emphasizes circularity and sustainability, and under Lystimaki's leadership, aims to enhance its market presence and mainstream refurbished technology. As of June, Swappie had a customer base spanning 25 countries and two million clients, bolstered by a 17 million loan from the European Investment Bank and 2024 revenues reaching 249 million.
Sectors
- Technology
- Recommerce
- Sustainability
Geography
- Finland – Swappie is headquartered in Finland and is where the executive changes are taking place.
- Europe – Swappie's operations and marketplace scaling efforts have a strong focus on the European region.
Industry
- Technology – Swappie operates in the technology sector, specifically dealing in refurbished electronic devices, primarily iPhones.
- Recommerce – Swappie specializes in recommerce, focusing on refurbishing and reselling pre-owned devices, contributing to a circular economy.
- Sustainability – Swappie's business model is centered around sustainability by promoting the reuse and recycling of electronic devices.
Financials
- 17 million euros ($19.4 million) – Amount borrowed from the European Investment Bank by Swappie.
- 249 million euros – Swappie's reported revenue for 2024.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Swappie | Target company | Company | Swappie is a Finnish company specializing in the recommence of refurbished iPhones, operating across 25 countries with a mission of circularity and sustainability. |
| Jussi Lystimaki | New CEO | Person | Jussi Lystimaki is the newly appointed CEO of Swappie, previously an investor and board observer with extensive experience in marketplaces. |
| Sami Marttinen | Outgoing CEO and Co-founder | Person | Sami Marttinen co-founded Swappie and has been its CEO for a decade. He is stepping down to focus on personal matters but remains on the board. |
| European Investment Bank | Lender | Company | The European Investment Bank provided a loan of 17 million euros to Swappie. |