Southern Returns to Fried Frank as CMO
Advisor - People | Apr 29, 2025 | Fried Frank

Jo Southern is rejoining Fried Frank as the Chief Marketing Officer. Law360 has highlighted this move, featuring quotes from Southern as well as from Kenneth I. Rosh, the chairman, and Steven Epstein, the managing partner. The article focuses on Southern's return and the impact of her leadership at Fried Frank.
Sectors
- Legal Services
- Marketing and Public Relations
Geography
- United States – Fried Frank is a prominent law firm in the United States, and the article focuses on changes within its leadership.
Industry
- Legal Services – Fried Frank is a law firm and Jo Southern's role as CMO involves marketing activities within the legal industry.
- Marketing and Public Relations – Jo Southern's role as Chief Marketing Officer directly involves strategic marketing and PR activities critical to law firm operations.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Jo Southern | Chief Marketing Officer | People | Jo Southern returns to Fried Frank as the Chief Marketing Officer, taking charge of the firm's marketing strategies. |
Fried Frank | Employer | Company | A prominent law firm welcoming Jo Southern back as Chief Marketing Officer. |
Kenneth I. Rosh | Chairman | People | Kenneth I. Rosh, chairman of Fried Frank, commented on Jo Southern's return. |
Steven Epstein | Managing Partner | People | Managing Partner at Fried Frank who is quoted in the article discussing Jo Southern's return. |
Law360 | Media Outlet | Company | Law360 is the media platform that featured the article on Jo Southern's return to Fried Frank. |