Red Flag Alert Secures £4m Series A+ Investment to Accelerate Growth

Deal News | Jan 22, 2025 | Business Cloud

Red Flag Alert Secures £4m Series A+ Investment to Accelerate Growth

Red Flag Alert, a Manchester-based business intelligence platform, has secured a £4m Series A+ investment, significantly strengthening its growth trajectory. This follows a previous £3.5m private equity investment from Foresight Group, which also participated in the latest funding along with Ric Traynor, founder and executive chairman of Begbies Traynor. Since the previous investment, Red Flag Alert has made substantial progress, tripling its client base from around 200 to 600, nearly tripling its annual recurring revenue (ARR) from £1.8m to £5.2m, and expanding its team from 20 to 51 members. The platform now aims to achieve an ARR of £10m within the next two years. CEO Richard West highlighted a surge in inquiries from enterprise and mid-market companies, leading to onboarding significant industry leaders recently. The new funding will allow Red Flag Alert to adjust its go-to-market strategy, focusing on five core markets: financial services, accounting, legal, construction/manufacturing, and business utilities. Additionally, the firm intends to upgrade its technology to better cater to its growing and more sophisticated client base. Alongside the investment, Red Flag Alert has hired Vincent Kilcoyne as chief product officer to drive its growth strategy. The company also continues to innovate its product offerings, having launched consumer credit reports and global KYB/KYC solutions.

Sectors

  • Business Intelligence
  • Financial Services
  • Private Equity
  • Legal Services

Geography

  • United Kingdom – Red Flag Alert is based in Manchester and focuses on UK businesses, with a growing global product offering.

Industry

  • Business Intelligence – The article discusses Red Flag Alert, a business intelligence platform focusing on modernizing data consumption for UK businesses.
  • Financial Services – Red Flag Alert's strategic focus includes the financial services industry as part of its growth plans.
  • Private Equity – The involvement of private equity firm Foresight Group in both past and present investments highlights this sector.
  • Legal Services – Part of Red Flag Alert's growth strategy targets the legal sector, indicating its industry relevance.

Financials

  • £4m – The Series A+ investment amount secured by Red Flag Alert.
  • £3.5m – The previous private equity investment received from Foresight Group 18 months ago.
  • £5.2m – Red Flag Alert's ARR after previous investments.

Participants

NameRoleTypeDescription
Red Flag AlertTargetCompanyA business intelligence platform that has secured new investment for growth and product expansion.
Foresight GroupInvestorCompanyA private equity firm that provided initial and recent funding to Red Flag Alert.
Ric TraynorInvestorPersonFounder and executive chairman of Begbies Traynor, participated in the latest investment round.
Richard WestCEOPersonCEO of Red Flag Alert, leading the company's strategic direction and growth initiatives.
Vincent KilcoyneChief Product OfficerPersonRecently appointed CPO of Red Flag Alert, with a background in FinTech to drive product development.