Prime Label Acquires I.P.P.U. Packaging, Expanding Romanian Presence
Deal News | Jan 14, 2025 | CEE Legal Matters

Stratulat Albulescu has advised Prime Label Group in its acquisition of I.P.P.U. Packaging, furthering its grip in the Central and Eastern European market. This acquisition elevates Prime Label to the third-largest label manufacturer in Romania, enhancing their production capabilities for self-adhesive labels, shrink sleeves, and flexible packaging solutions, with a particular focus on serving industries such as wine, spirits, and cosmetics. Prime Label Group, founded in 2019, strategically seeks to expand its range of offerings, while I.P.P.U. Packaging, a company established in 1994 in Iasi, Romania, brings significant local expertise and specialization in high-quality self-adhesive labels. Managing Partner Silviu Stratulat and Counsel Raluca Gabor of Stratulat Albulescu played key roles in advising this transaction. This move follows Prime Label's 2024 acquisition of Grafoprint, showcasing their ongoing strategy to expand through acquisitions.
Sectors
- Printing and Packaging
- Legal Advisory
Geography
- Romania – The acquisition involves I.P.P.U. Packaging, a Romanian company, and Prime Label's operation expansion in Romania.
- Central and Eastern Europe – Prime Label Group operates in the Central and Eastern European market, indicating a regional strategic expansion with this acquisition.
Industry
- Printing and Packaging – The article discusses the acquisition of I.P.P.U. Packaging, a Romanian printing house specializing in self-adhesive labels, by Prime Label Group, a label manufacturer.
- Legal Advisory – Stratulat Albulescu, a law firm, advised Prime Label on the acquisition demonstrating the role of legal services in M&A transactions.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Prime Label Group | Acquiring Company | Company | A label manufacturer operating in Central and Eastern Europe, aiming to expand its reach in Romania. |
I.P.P.U. Packaging | Target Company | Company | A Romanian printing house specializing in high-quality self-adhesive labels. |
Stratulat Albulescu | Legal Advisor | Company | A law firm that advised Prime Label on the acquisition. |
Silviu Stratulat | Managing Partner | Person | Managing Partner at Stratulat Albulescu responsible for advising on the transaction. |
Raluca Gabor | Counsel | Person | Counsel at Stratulat Albulescu involved in the transaction. |