Pip Durell Secures Investment from Pembroke VCT for WNU's Growth
Deal News | Apr 25, 2025 | Pembroke VCT

Pembroke VCT, a venture capital trust, has announced its investment in With Nothing Underneath (WNU), a company founded by Pip Durell. From their initial meeting, Pembroke was impressed by Durell's exceptional vision, understanding of her customer base, and the clarity of her growth strategy. With its investment, Pembroke aims to support WNU's expansion, capitalizing on the brand's foundational idea and promising market potential. This partnership exemplifies Pembroke's strategy of backing visionary entrepreneurs who demonstrate strong leadership and strategic foresight.
Sectors
- Venture Capital
- Fashion & Apparel
Geography
- United Kingdom – Pembroke VCT and With Nothing Underneath are both based in the UK, which is relevant to their business operations and market focus.
Industry
- Venture Capital – Pembroke VCT is a venture capital trust, which involves providing funding to small and medium enterprises with growth potential.
- Fashion & Apparel – With Nothing Underneath operates in the fashion industry, providing a unique line of products based on a strong understanding of market needs.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Pembroke VCT | Investor | Company | A venture capital trust that invests in growing businesses. |
Pip Durell | Founder | Person | Founder of With Nothing Underneath, noted for her clarity of vision and growth strategy. |
With Nothing Underneath | Target Company | Company | A fashion brand founded by Pip Durell, known for a unique market concept. |