PDQ: Empowering E-commerce with Data-driven Delivery Solutions
Deal News | Feb 25, 2025 | TLV Partners LLC
The article highlights the partnership between TLV Partners LLC and PrettyDamnQuick (PDQ), tracing the evolution of PDQ from a craft brewery startup to a prominent tech company. Backed by a $25 million Series A funding round led by Peakspan, PDQ is advancing its innovative data platform designed to assist e-commerce brands in enhancing their customer engagement and conversion. Drawing parallels with Shopify's empowerment ethos and Klaviyo's success, PDQ distinguishes itself by focusing on the middle and bottom stages of the sales funnel. Their platform synthesizes a vast array of data points per site visitor, guiding brands on how best to engage and convert. A key differentiator is PDQ's delivery management product, inspired by Amazon's vertical integration, giving brands access to precise delivery times. The synergy between data insights and delivery logistics enables brands to optimize conversion rates and profitability, making PDQ a pivotal player in the evolving e-commerce landscape.
Sectors
- E-commerce
- Technology
- Logistics and Delivery
Geography
- United States – While the article does not specify the location, the presence of U.S.-based companies like Shopify and Klaviyo suggests relevance to the U.S. e-commerce and tech markets.
Industry
- E-commerce – The article focuses on advancements in data platforms aimed at enhancing e-commerce operations, highlighting solutions like delivery management for online retailers.
- Technology – PDQ's core offering is a data platform, positioning it within the tech industry, particularly in the realm of data analytics and integration solutions.
- Logistics and Delivery – PDQ's unique delivery management product, designed to optimize delivery times and conversion rates, places it within the logistics sector.
Financials
- $25,000,000 – The amount raised by PDQ in their Series A funding round led by Peakspan.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| TLV Partners LLC | Investor | Company | A private equity firm involved in the Seed funding of PDQ and supportive of its growth to Series A. |
| PrettyDamnQuick (PDQ) | Target company | Company | An e-commerce-focused data platform startup, providing delivery management solutions to increase brand conversion rates. |
| Peakspan Capital | Investor | Company | The lead investor in PDQ's $25M Series A funding round. |
| Avi Moskowitz | Co-Founder and CEO of PDQ | Person | Co-founder and CEO of PrettyDamnQuick, bringing insights from previous experiences as a merchant. |
| Liran Erez | Co-Founder and CPO of PDQ | Person | Co-founder and Chief Product Officer of PrettyDamnQuick, contributing to their innovative product offerings. |