Paul Kelly Steps In: Leading AMA Amidst Record Growth
Portfolio - People | Dec 10, 2024 | Newswire Business
AMA, a leader in the dynamic audio adtech sector, has appointed Paul 'PK' Kelly as the new CEO, marking a significant leadership transition as the company navigates a transformative period. The appointment coincides with AMA's impressive growth trajectory, highlighted by a 60% year-over-year revenue increase from 2023. Kelly, previously serving as the company's Global Chief Revenue Officer, steps into this role following the departure of Steve Dunlop, who founded AMA and led it for nine years. Kelly takes over amid industry expansion fueled by consumer adoption of digital audio, including podcasts. Under his leadership, AMA aims to continue its innovation in programmatic podcast advertising, leveraging AI and machine learning through tools like Studio.AI. With enhanced data management capabilities, AMA is poised to solidify its position as a leader in personalized, dynamic audio advertising experiences.
Sectors
- AdTech
- Digital Advertising
- Media and Entertainment
Geography
- Global – AMA operates internationally, indicated by Paul Kelly's previous role as Global Chief Revenue Officer, with technology and advertising solutions impacting a worldwide market.
Industry
- AdTech – The industry focuses on technology solutions for advertising, particularly digital and audio platforms. AMA is significant in this space due to its dynamic creative audio advertising solutions.
- Digital Advertising – This sector encompasses all digital advertising formats, including programmatic audio, which AMA specializes in with its innovative AI-driven solutions.
- Media and Entertainment – Encompasses businesses delivering content digitally, which aligns with AMA's focus on audio content distribution through platforms like podcasts.
Financials
- 60% – Year-over-year revenue increase in 2023, following a record growth phase for AMA.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Paul 'PK' Kelly | CEO | Person | Newly appointed CEO of AMA, brings expertise in digital advertising and sales management to the company. |
| Steve Dunlop | Former CEO | Person | Founder of AMA, led the company for nine years before transitioning out of the leadership role. |
| Kip Meek | Chairman | Person | AMA Board Chairman, oversees the strategic direction of the company. |
| AMA | Target Company | Company | A leader in dynamic creative for audio advertising, known for innovative AI-driven solutions in the AdTech space. |