Oddball and Falfurrias Expand with Strategic Growth Partnership

Deal News | Jan 08, 2025 | Falfurrias Capital

Falfurrias Capital Partners, a private equity firm focusing on middle-market businesses, has announced a growth investment in Oddball, a digital services agency. Oddball specializes in modernizing government interactions and has been a transformative player in the sector since its founding in 2016 by Travis Sorensen and Rob Wilkinson. Oddball's approach blends digital engineering and government insight to create scalable, people-first solutions, and the new partnership with Falfurrias is expected to support Oddball's next growth phase. The investment comes from Falfurrias Capital Partners V, a lower middle-market fund. The Oddball leadership will remain, with Marybeth Wootton joining the board. Advisors for Oddball included KippsDeSanto and Blank Rome, while Falfurrias was advised by Holland and Knight.

Sectors

  • Private Equity
  • Technology Services
  • Government Services

Geography

  • United States – Both Falfurrias Capital Partners and Oddball are based in the United States, and the focus is on modernizing U.S. government services.
  • North Carolina – Falfurrias Capital Partners is headquartered in Charlotte, North Carolina, indicating regional influence and operational base.

Industry

  • Private Equity – The article discusses an investment made by Falfurrias Capital Partners, depicting activities related to venture capital and private equity investment.
  • Technology Services – Oddball operates in the technology services industry, providing digital services that modernize how government organizations communicate and function.
  • Government Services – Oddball primarily works within government services, intending to enhance and modernize government agency technology use and efficiency.

Financials

  • Undisclosed – The specific financial terms of the growth investment in Oddball by Falfurrias Capital were not disclosed in the article.

Participants

NameRoleTypeDescription
OddballTarget companyCompanyA digital services agency focusing on government digital services, founded by Travis Sorensen and Rob Wilkinson.
Falfurrias Capital PartnersInvestorCompanyAn operationally focused private equity firm specializing in growth investments in middle-market companies.
Falfurrias Management PartnersManaging PartnerCompanyThe management entity for Falfurrias Capital Partners, executing growth-oriented investments.
Travis SorensenCEO of OddballPersonCo-founder and CEO of Oddball, engaged in leading the company through its growth phase.
Rob WilkinsonCTO of OddballPersonCo-founder and CTO of Oddball, responsible for technology strategy and execution.
Marybeth WoottonExecutive Advisor & Board MemberPersonJoined Falfurrias as an Executive Advisor and later joined Oddball's board.
KippsDeSantoFinancial Advisor to OddballCompanyProvided financial advisory services for Oddball in the partnership deal.
Blank RomeLegal Advisor to OddballCompanyServed as Oddball's legal advisor in the transaction.
Holland and KnightLegal Advisor to FalfurriasCompanyProvided legal advisory services to Falfurrias Capital Partners.