Net Zero Now Sells to Ecologi
Deal News | Feb 11, 2025 | Earth Capital Partners LLP

Earth Capital Partners LLP served as the exclusive sell-side advisor for Net Zero Now in its sale to Ecologi. Net Zero Now, established in 2021, offers precise solutions for businesses to measure, reduce, and report their greenhouse gas emissions. The acquisition by Ecologi, the UK's reputable climate action platform, aims to provide a complete and unified solution for businesses focused on reducing their environmental impact. Combining Net Zero Now's sector-specific carbon calculators with Ecologi's holistic climate action initiatives will offer businesses a more integrated approach to environmental sustainability. This transaction signifies a critical milestone in creating tailored solutions that drive sustainability goals and demonstrate the potential of strategic collaborations in climate action.
Sectors
- Sustainability and Environmental Services
- Corporate Advisory Services
Geography
- United Kingdom – Both Ecologi, a climate action platform, and Earth Capital, based in London, operate within the UK.
Industry
- Sustainability and Environmental Services – The article focuses on companies providing solutions for carbon measurement, reduction, and climate action, emphasizing the sustainability industry.
- Corporate Advisory Services – Earth Capital, acting as an advisor in the transaction, represents the corporate advisory services sector.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Earth Capital Partners LLP | Sell-Side Advisor | Company | A corporate advisory and fundraising firm focusing on sustainability-driven businesses. |
Net Zero Now | Target Company | Company | A climate action platform helping businesses measure, reduce, and certify their carbon footprint. |
Ecologi | Bidding Company | Company | The UK's most trusted climate action platform, empowering businesses with sustainable solutions. |
Simon Heppner | Co-founder of Net Zero Now | People | Co-founder providing strategic direction for Net Zero Now. |
Neil Ross Russell | Co-founder and CEO of Net Zero Now | People | CEO overseeing the operations and strategic vision of Net Zero Now. |
Giles Gibbons | Co-founder of Net Zero Now | People | Co-founder contributing to the company's strategic and operational goals. |
Salvatore DUrso | Director at Earth Capital | People | Director involved in managing the transaction between Net Zero Now and Ecologi. |
Dimitri Theocharis | CEO of Ecologi | People | CEO leading Ecologi's strategic initiatives in climate solutions. |