Mytheresa Unveils New Leadership in Wake of NET-A-PORTER Acquisition
Deal News | Apr 11, 2025 | EIN

In a strategic move expected to redefine the luxury e-commerce landscape, MYT Netherlands Parent, Mytheresa's parent company, has disclosed plans for a redefined senior leadership team, leading into its acquisition of YOOX NET-A-PORTER (YNAP). Upon completion, the acquired entities will be amalgamated into LuxExperience B.V., a newly branded entity focused on creating a global luxury multi-brand digital consortium. The transaction received unconditional merger control clearance from the European Commission, and the acquisition is expected to finalize by April 23. LuxExperience is set to employ a retail-first integration strategy, maintaining distinct leadership for each brand platform to promote agility and customer-centric innovation while unifying core services for profitability. Michael Kliger, an instrumental figure in Mytheresa's ascent, will serve as Group CEO. The reshaped team includes notable appointments across the newly formed organization with leaders focused on leveraging premium experiential retailing and enhancing brand identities. The group's performance strategy includes nurturing individual brands like NET-A-PORTER, MR PORTER, YOOX, THE OUTNET, and Mytheresa, alongside strategic growth in North America and leveraging exclusive collaborations to boost financial goals.
Sectors
- E-commerce
- Luxury Retail
- Mergers and Acquisitions
Geography
- Netherlands – MYT Netherlands Parent is the parent company involved in this acquisition and is incorporating the new business entity.
- Europe – The acquisition's clearance by the European Commission highlights Europe’s regulatory role in this transaction.
- United States – The US market is highlighted as a focal area for NET-A-PORTER’s growth and is part of the strategic discussions.
Industry
- E-commerce – The acquisition and strategic reshaping involve the online retail industry, focusing on luxury goods' digital distribution.
- Luxury Retail – The companies involved, such as Mytheresa and NET-A-PORTER, operate within and are transforming the luxury fashion retail industry.
- Mergers and Acquisitions – The article covers the acquisition of YOOX NET-A-PORTER by MYT Netherlands Parent and the strategic changes implemented.
Financials
- 223 million (185 million) – Mytheresa's sales for Q2 FY25
- 203.5 million (244.7 million) – Mytheresa's GMV for Q2 FY25
- 12.5 million (16.2 million) – Mytheresa's adjusted EBITDA for Q2 FY25
Participants
Name | Role | Type | Description |
---|---|---|---|
Mytheresa | Subsidiary | Company | A leading luxury e-commerce platform and subsidiary overseeing the integration and transformation. |
MYT Netherlands Parent | Parent Company | Company | The parent company leading the acquisition and strategic direction. |
YOOX NET-A-PORTER (YNAP) | Target Company | Company | The acquired entity being integrated into LuxExperience B.V. |
LuxExperience B.V. | New Entity | Company | The newly formed digital luxury consortium post-acquisition. |
European Commission | Regulator | Government | Regulatory body that provided merger control clearance for the acquisition. |
Michael Kliger | CEO | Person | Group CEO of LuxExperience B.V., responsible for overseeing the transformation of the combined platforms. |
Heather Kaminetsky | CEO of NET-A-PORTER | Person | Appointed to lead NET-A-PORTER with a focus on North American market growth. |
Toby Bateman | CEO of MR PORTER | Person | Returns to lead MR PORTER, focusing on its original innovative strategy. |
Mirko Nobili | CEO of YOOX | Person | Newly appointed CEO of YOOX, focusing on the brand’s repositioning. |
Sabah Naqushbandi | CEO of THE OUTNET | Person | Continuing leadership role at THE OUTNET, focusing on outlet model evolution. |
Francesca Tranquilli | Chief Transformation Officer | Person | Appointed to guide the organization through cross-platform transformation. |
Nora Aufreiter | Chair of the Supervisory Board | Person | Chair of MYT Netherlands Parent’s Supervisory Board, endorsing the new management team. |