Mtor Appoints Hana Wahby as New Marketing Director
Company - People | Jun 26, 2025 | Aim Group
Egypt-based auto parts marketplace Mtor has appointed Hana Wahby as its new marketing director. Wahby comes from a background in fintech marketing at Axis, and she also co-founded rectech company Talents Arena in Saudi Arabia. Her main task at Mtor will be to enhance the company's brand presence across Egypt. Established in 2022, Mtor focuses on providing b-to-b services and automotive spare parts to repair shops, partnering with over 2,500 workshops in the Greater Cairo area. The company has processed over 70,000 orders through collaborations with 60 importers.
Sectors
- Automotive Parts & Services
- Marketing & Advertising
Geography
- Egypt – Mtor is based in Egypt and aims to expand its brand awareness across the country.
Industry
- Automotive Parts & Services – The article is about Mtor, which is an auto parts marketplace providing automotive spare parts and services to repair shops.
- Marketing & Advertising – Hana Wahby's appointment as marketing director emphasizes the focus on marketing and brand awareness strategies in the article.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Mtor | Target company | Company | An Egypt-based marketplace providing b-to-b services and auto parts to repair shops. |
| Hana Wahby | Marketing Director | Person | Appointed as marketing director at Mtor, previously head of marketing at Axis and co-founder of Talents Arena. |
| Axis | Previous Company | Company | A fintech company where Hana Wahby was previously head of marketing. |
| Talents Arena | Co-founded Company | Company | A Saudi Arabia-based rectech company co-founded by Hana Wahby. |