Migros Divests DIY Segment to Focus on Core
Deal News | Apr 10, 2025 | Oaklins Evelyn Partners

As part of a strategic review, Migros, Switzerland's largest retailer, divested its DIY business which included Do It + Garden and OBI franchise stores. This move allows Migros to concentrate on its core operations while finding a suitable partner in OBI Group Holding to ensure continuation for its employees and customers. Migros, which has a diversified business portfolio across retail, banking, and manufacturing, generated annual sales of US$34.9 billion. The sale process, expertly handled by Oaklins’ Swiss M&A advisors, was completed under competitive and tight conditions, ensuring both professional conduct and successful outcomes.
Sectors
- Retail
- Mergers and Acquisitions
- Advisory Services
Geography
- Switzerland – The headquarters of Migros and location of the divested DIY business stores.
Industry
- Retail – The article discusses Migros’ divestment of its DIY retail business to focus on its core retail operations.
- Mergers and Acquisitions – The article centers around a divestment transaction in which Migros sold its DIY business.
- Advisory Services – Oaklins provided advisory services for the M&A transaction between Migros and OBI Group.
Financials
- US$34.9 billion – Annual sales generated by Migros Group.
Participants
Name | Role | Type | Description |
---|---|---|---|
Migros | Seller | Company | Switzerland’s largest retailer, selling its DIY business to focus on its core retail activities. |
OBI Group Holding | Buyer | Company | The company acquiring Migros’ DIY business to provide continuity and growth. |
Oaklins | M&A Advisor | Company | Provided professional advisory services for the divestment transaction. |