MIDAR and Partners Forge $2bn Investment in Egypt
Deal News | Jan 25, 2025 | Zawya

A significant strategic alliance has been formed between MIDAR, a master developer in East Cairo, and partners including Sumou Investment of Saudi Arabia, Adeer International, and Hassan Allam Properties. This partnership will inject $2 billion into Egypt's hospitality and leisure sector, aiming to enhance Egypt’s position as a premier investment and tourism destination. The projects, which are to be built along the Nile in Cairo and within MIDAR cities, are designed to attract foreign currency and bolster the local economy, aligning with Egypt's Vision 2030. The memorandum of understanding was signed by key leaders from each organization, who expressed enthusiasm and outlined the transformative impact this alliance is expected to have on Egypt's economy and tourism industry. MIDAR's pivotal role is highlighted by its extensive land portfolio and its role in developing cities like Mostakbal City and MADA. Sumou Investment, a part of the Sumou Holding Group, brings its expertise in real estate and hospitality, focusing on sustainable development and luxury, which aligns with Saudi Arabia's Vision 2030. ADEER International, part of the Sumou Group, expands its international real estate services into Egypt, enhancing its global reach. Hassan Allam Properties, with its extensive real estate experience in Egypt, brings further strategic strength to the partnership, focusing on integrated residential communities.
Sectors
- Real Estate Development
- Tourism and Hospitality
- Investment and Finance
Geography
- Egypt – The investment is targeted at Egypt, focusing on Cairo and projects along the Nile, supporting Vision 2030.
- Saudi Arabia – Sumou Investment is a key partner in this alliance, bringing Saudi expertise and resources to the investment.
Industry
- Real Estate Development – The article discusses major real estate projects and investments, particularly in the context of urban development and hospitality.
- Tourism and Hospitality – The investments are directed towards boosting Egypt’s hospitality sector, including hotels and leisure projects to attract tourists.
- Investment and Finance – The strategic alliance involves significant financial investments aimed at supporting economic growth in Egypt.
Financials
- USD 2 billion – The amount that will be invested into the hospitality and leisure sectors in Egypt as part of this strategic alliance.
Participants
Name | Role | Type | Description |
---|---|---|---|
MIDAR | Target Company | Company | A leading investment and urban development company in Egypt, driving the strategy for these projects. |
Sumou Investment | Bidding Company | Company | A Saudi investment firm part of Sumou Holding, focusing on real estate and hospitality projects. |
Adeer International | Other Company | Company | Subsidiary of Sumou Holding, providing real estate services in Egypt and internationally. |
Hassan Allam Properties | Other Company | Company | An established Egyptian real estate developer, participating in the partnership. |
Ayman ElKousey | MD & CEO of MIDAR | Person | Signed the MOU and represents MIDAR |
Abdulrahman Al-Qahtani | MD of Sumou Investment | Person | Signed the MOU and represents Sumou Investment |
Bassel El-Serafy | CEO of ADEER International | Person | Signed the MOU and represents ADEER International |
Mohamed Medhat Hassan Allam | Vice Chairman and MD of Hassan Allam Properties | Person | Signed the MOU and represents Hassan Allam Properties |
Bank Misr | Financial Institution - Major Shareholder of MIDAR | Company | Part of MIDAR's ownership structure, contributing financial resources. |
National Investment Bank | Financial Institution - Major Shareholder of MIDAR | Company | Holds a stake in MIDAR, supporting its developments. |
National Bank of Egypt | Financial Institution - Major Shareholder of MIDAR | Company | Part of MIDAR’s ownership, aids in overseeing investments. |
Arab Contractors Company | Financial Institution - Major Shareholder of MIDAR | Company | Involved in MIDAR's development projects, holding shares. |