Martín Chocrón Takes Helm at Santander Asset Management Spain
People | Mar 12, 2025 | Finance Community ES 3 - Private Bankin

Santander Asset Management (SAM) has appointed Martín Chocrón as the new general director of business in Spain, where he will also serve as the country head. Chocrón, previously the commercial director at SAM, brings over two decades of financial sector experience. He joined the group in 2004 and grew his career in various investment and distribution areas. Before his latest promotion, Chocrón was the head of Big Data and Business Intelligence and led the commercial strategy of SAM. His previous roles within Santander Spain included positions in Investment Products and Fixed Income Retail Distribution. Chocrón's appointment reflects SAM's trust in his market knowledge and leadership capabilities.
Sectors
- Asset Management
- Financial Services
Geography
- Spain – Martín Chocrón has been appointed as the country head and general director for Santander Asset Management in Spain.
Industry
- Asset Management – The article discusses changes within Santander Asset Management, highlighting leadership in investment management and fund distribution.
- Financial Services – Martín Chocrón's extensive background and roles in the financial sector are central to his new appointment at Santander Asset Management.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Martín Chocrón | General Director and Country Head | Person | Recently appointed to lead Santander Asset Management's business operations in Spain. |
Santander Asset Management (SAM) | Employer | Company | A global asset management company part of the Santander Group. |