MAGRABi to Acquire 100% of Kefan Optics

Deal News | May 20, 2025 | Zawya

MAGRABi Retail Group, a dominant player in the Middle Eastern eyewear market, has announced its intent to fully acquire Kefan Optics, a leading eyewear retailer in Kuwait. This acquisition aligns with MAGRABi's strategic focus on expanding its footprint and enhancing customer experience across the region. Post-acquisition, MAGRABi plans to maintain the Kefan brand while integrating its customer-centric approach to elevate service and quality at Kefan stores. With 37 new stores added through this deal, MAGRABi will operate over 350 stores by the end of 2025, reinforcing its market leadership in several MENA countries. The group aims to preserve Kefan's local heritage while enhancing industry standards. The acquisition is aligned with MAGRABi’s M&A strategy and its commitment to innovation in the omnichannel space, which has already seen success with the integration of Rivoli Vision. The completion of the transaction is subject to regulatory approval in Kuwait and Saudi Arabia.

Sectors

Retail
Eyewear
Mergers and Acquisitions

Geography

Kuwait – Kefan Optics is a leading eyewear retailer in Kuwait, and the acquisition will significantly impact the local market.
Middle East – MAGRABi operates extensively across the Middle East, and the acquisition will strengthen its regional presence.

Industry

Retail – Both MAGRABi Retail Group and Kefan Optics operate within the retail industry, specifically focusing on eyewear products.
Eyewear – The primary business of both companies is the sale of eyewear products, which includes glasses, contact lenses, and related accessories.
Mergers and Acquisitions – The article details a proposed acquisition deal, which is a core aspect of Mergers and Acquisitions.

Financials

Participants

Name	Role	Type	Description
MAGRABi Retail Group	Bidding Company	Company	The acquirer, aiming to expand its footprint in the Middle East eyewear market.
Kefan Optics Company KSCC	Target Company	Company	A leading eyewear retailer in Kuwait known for its strong market presence and expansion into e-commerce and manufacturing.
Kuwait Competition Protection Authority	Regulatory Approval	Government	One of the regulatory bodies whose approval is needed for the transaction.
Saudi General Authority for Competition	Regulatory Approval	Government	Another regulatory body whose approval is required for the acquisition to proceed.