Lumene Group Expands with Creades Investment
Deal News | Feb 28, 2025 | Verdane

Verdane, a growth buyout investment firm, announced a partial realisation of its investment in Lumene Group, a Finnish beauty company, through a transaction with a group of investors led by Creades, a Swedish investment firm. Lumene Group, held majority by Verdane, develops sustainable skincare and beauty products. The firm is planning a geographic and market expansion targeting the Nordic and other European regions. Despite Verdane maintaining its majority stake post-transaction, the deal aligns with Lumene's strategy to double its revenues by 2028 with Creades's backing aiding in growth strategies. Carnegie Investment Bank facilitated the transaction as the financial adviser. Creades and Verdane envision further growth in the Finnish company's market reach.
Sectors
- Private Equity
- Beauty and Personal Care
Geography
- Finland – Lumene Group is headquartered in Espoo, Finland, which is integral to the company's operations and market strategy.
- Sweden – Creades, leading the investment group, is a Swedish investment company.
Industry
- Private Equity – The transaction involves Verdane, a private equity firm, indicating the relevance of the private equity industry.
- Beauty and Personal Care – Lumene Group is a Finnish company specializing in beauty and personal care products, placing the focus on this industry.
Financials
- EUR 102 million – Lumene Group's net sales in 2024.
- EUR 8.3 million – EBIT excluding goodwill amortization for Lumene Group in 2024.
Participants
Name | Role | Type | Description |
---|---|---|---|
Verdane | Majority Owner, Seller | Company | A specialist growth buyout investment firm that partners with businesses helping to digitalize and decarbonize the European economy. |
Lumene Group | Target Company | Company | A Finnish beauty company specializing in sustainable skincare, makeup, and haircare products. |
Creades | Investor | Company | A Swedish listed investment company leading the group of investors in the partial acquisition of Lumene Group. |
Carnegie Investment Bank | Financial Adviser | Company | Acted as sole financial adviser to Verdane in connection with the transaction. |
Adrian Innergrd | CEO | People | CEO of Lumene Group since 2023, leading the company's expansion and growth strategy. |
Cecilia Nytorp | Principal | People | Principal at Verdane, commenting on the partnership and investments. |
John Hedberg | CEO | People | CEO of Creades, discussing the investment and future growth strategy for Lumene Group. |