Liveo: Homecare Leaders Unite in German Market
Deal News | Mar 06, 2025 | GIMV NV (ENXTBR:GIMB)
Medi-Markt and Unizell Medicare GmbH have merged to form the Liveo Group, in a strategic initiative backed by European private equity firm Gimv. This merger consolidates a formidable market presence in Germany's homecare industry, emphasizing sophisticated care for chronically ill individuals at home. The newly established Liveo Group is set to leverage its comprehensive service and product suite including incontinence products, stoma care, diabetes supplies, and enteral nutrition therapies, alongside training and emergency services. With over 450 employees and projected sales revenue of approximately EUR 150 million, Liveo Group aims to enhance patient services with innovative digital solutions, bolstering both care quality and operational efficiency. Gimv, which acquired a majority stake in Medi-Markt in 2018, has been instrumental in the group's growth, reporting a 70% increase in sales revenues and significant digital investments. The merger, subject to regulatory approval, is set to elevate Liveo Group into Gimv’s top five portfolio companies.
Sectors
- Healthcare
- Private Equity
Geography
- Germany – The article focuses on the German market where the Liveo Group will operate, arising from the merger of Medi-Markt and Unizell.
Industry
- Healthcare – The merger of Medi-Markt and Unizell under the Liveo Group focuses on homecare services, a vital segment within the healthcare industry.
- Private Equity – The involvement of Gimv as a private equity firm driving the merger and growth strategy positions the deal within the private equity sector.
Financials
- EUR 150 million – Projected total combined sales revenues of the new Liveo Group.
- 70% – Increase in sales revenues of Medi-Markt since Gimv's acquisition in 2018.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Medi-Markt Group | Target Company | Company | A German homecare company specializing in a wide range of domestic care products and services. |
| Unizell Medicare GmbH | Target Company | Company | A German full-service provider for homecare patients, known for its customer-centric approach. |
| Gimv NV | Private Equity Firm | Company | European private equity firm providing financial backing for the merger to form Liveo Group. |
| Liveo Group | Newly Formed Entity | Company | The newly established group combining Medi-Markt and Unizell offerings to become a major player in the German homecare market. |
| Jrgen van der Smissen | Managing Partner, Minor Shareholder | Person | Managing Partner of Unizell who will continue as a significant minority shareholder and advisory board member. |
| Dr. Torge Doser | CEO | Person | CEO of Medi-Markt and the newly formed Liveo Group, leading the strategic merger. |
| Philipp v. Hammerstein | Healthcare Partner | Person | Partner specializing in healthcare at Gimv's Munich office, supporting the Liveo Group. |
| Lars Timmer | Senior Principal | Person | Senior Principal at Gimv's Munich office, contributing to the Liveo Group's growth. |