LawnPRO Partners Expands Portfolio with Green Image Lawn Care Acquisition
Deal News | Jan 09, 2025 | HCI Equity Partner
HCI Equity Partners-backed LawnPRO Partners has acquired Green Image Lawn Care, marking LawnPRO's tenth acquisition as it continues to broaden its platform in residential lawn care, tree, and pest control services. Green Image, a company founded in 2016, is based in York and Lancaster, Pennsylvania, and offers services such as fertilization, lawn care, and pest control to both residential and commercial clients. Founders Luke Zimmerman and Ryan Freed will remain at the helm of Green Image post-acquisition. This strategic move is part of HCI's investment plan to enhance LawnPRO's reach and capabilities through infrastructure investment and targeted M&A. The transaction highlights HCI's strategy of partnering with family and founder-led companies to expand market presence and operational capability. Legal advice for the transaction was provided by Quarles & Brady.
Sectors
- Private Equity
- Lawn Care Services
Geography
- United States – The companies involved, LawnPRO Partners and Green Image Lawn Care, are based in the United States, specifically in Pennsylvania.
- Pennsylvania – Green Image Lawn Care operates in York and Lancaster, Pennsylvania, where the expansion of LawnPRO's services is focused.
Industry
- Private Equity – HCI Equity Partners is a private equity firm backing the acquisition by LawnPRO Partners, showcasing typical industry investment activities.
- Lawn Care Services – The acquisition focuses on expanding LawnPRO's portfolio in residential and commercial lawn care services.
Financials
- Not Disclosed – Terms of the acquisition transaction were not disclosed.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| LawnPRO Partners | Acquiring Company | Company | A platform focused on residential lawn care and pest control services. |
| Green Image Lawn Care | Target Company | Company | A provider of lawn care services based in York and Lancaster, Pennsylvania. |
| Luke Zimmerman | Leader at Target Company | People | Co-founder of Green Image Lawn Care, continuing leadership post-acquisition. |
| Ryan Freed | Leader at Target Company | People | Co-founder of Green Image Lawn Care, continuing leadership post-acquisition. |
| HCI Equity Partners | Private Equity Firm | Company | The private equity firm backing LawnPRO Partners. |
| Quarles & Brady | Legal Advisor | Company | Provided legal counsel to HCI. |