Julie Smithson Takes the Helm at METAVRSE to Democratize 3D Experiences

Portfolio - People | Nov 05, 2024 | EIN

Julie Smithson Takes the Helm at METAVRSE to Democratize 3D Experiences

METAVRSE, a 3D creation platform that serves the spatial web, akin to Canva for immersive experiences, has announced the appointment of Julie Smithson as its new President and CEO. This strategic leadership change comes as the company endeavors to expand its presence in a market projected to reach USD 2.4 trillion by 2033. Smithson, a notable figure in the XR community with nearly two decades in technology startups and spatial computing, has played a pivotal role in the development of METAVRSE. During her tenure as COO and Co-Founder, she successfully led the delivery of over 200 advanced 3D projects. Her vision for METAVRSE includes the integration of AI with spatial web technologies, creating a platform that allows users, regardless of technical skill, to seamlessly build immersive experiences. The company plans to relaunch its flagship platform to democratize the creation of 3D content, facilitating innovation across multiple sectors including education, marketing, and entertainment.

Sectors

  • Technology
  • Virtual Reality/Augmented Reality

Geography

  • Canada – METAVRSE is headquartered in Toronto, Ontario, Canada, emphasizing the regional aspect of the company’s operations.

Industry

  • Technology – The article centers around METAVRSE, a tech platform innovating in the 3D creation space for the spatial web.
  • Virtual Reality/Augmented Reality – The article discusses the expansion of METAVRSE within the XR and 3D immersive content domains, essential to VR/AR sectors.

Financials

  • USD $2.4 trillion – The projected market size for XR, 3D, and metaverse by 2033 as estimated by Precedence Research.

Participants

NameRoleTypeDescription
METAVRSECompanyTarget CompanyA 3D creation platform for the spatial web, facilitating immersive experiences.
Julie SmithsonPersonNew CEONow President and CEO of METAVRSE, previously Co-Founder and COO, known in XR and technology startups.
Alan SmithsonPersonContactAssociated with METAVRSE for media inquiries.