Jill Kenney's Marketplace Revolution: sundae_bar's AIM Listing Sets New Standards
Deal News | Jun 18, 2025 | Business Cloud

Thoroughly establishing itself in the AI marketplace, London-based tech startup sundae_bar, led by pioneering CEO Jill Kenney, recently joined the Alternative Investment Market (AIM) of the London Stock Exchange. With a clear mission to provide a robust environment for AI developers and organizations, sundae_bar aims to bridge the gap between AI creators and adopters by fostering a marketplace where AI agents can thrive. The company's presence on AIM reflects strategic choice, positioning itself on the UK's top market for innovative tech growth. Jill Kenney's stewardship of sundae_bar signifies a progressive leap, especially considering her previous work with Paidia Gaming, targeting niche but significant demographic segments. The current listing on AIM has seen a slight increase in the company's share price, showcasing investor confidence in their long-term vision. Kenney also emphasizes the synergy between human capabilities and AI, advocating for a collaborative future in the workforce and beyond. As sundae_bar continues to expand, the emphasis on creating a comprehensive AI agent infrastructure aims to unlock further growth opportunities across various sectors.
Sectors
- Technology
- Financial Services
Geography
- United Kingdom – sundae_bar, based in London, has listed on the UK's Alternative Investment Market (AIM) of the London Stock Exchange.
- Canada – CEO Jill Kenney has spent the majority of her career in Canada, highlighting the international dimension of her professional experience.
Industry
- Technology – sundae_bar operates within the technology sector, specifically focusing on AI development and infrastructure, establishing a marketplace for AI agents.
- Financial Services – The company's listing on the AIM, a growth market within the London Stock Exchange, places it within the financial services industry, emphasizing its role in capital markets.
Financials
- 10.96p – The current share price of sundae_bar after its AIM listing, showing an increase from the initial 8.5p.
Participants
Name | Role | Type | Description |
---|---|---|---|
sundae_bar | Target Company | Company | A London-based tech startup focusing on creating a marketplace for AI agents. |
Jill Kenney | CEO | Person | CEO of sundae_bar and a pioneering figure in tech with experience in women's gaming. |
London Stock Exchange (AIM) | Stock Exchange | Company | The market on which sundae_bar has listed, facilitating growth for innovative companies. |
Paidia Gaming | Previous Venture | Company | A startup previously co-founded by Jill Kenney, focusing on women gamers. |