Inside Real Estate Expands Reach with Acquisition of ListAssist
Deal News | Mar 24, 2025 | Aim Group
Inside Real Estate, a prominent software vendor in the real estate industry, has expanded its technological suite through the acquisition of ListAssist, a New Zealand-based company known for its innovative white-label home-sale websites. These platforms leverage generative AI-powered tools to enhance search and marketing capabilities, promising further empowerment of agents and brokerages worldwide. Based in Murray, Utah, Inside Real Estate aims to integrate these advanced digital solutions to optimize the real estate transaction experience. While specific financial terms of the acquisition remain undisclosed, the strategic move highlights Inside Real Estate's commitment to leveraging cutting-edge technology to maintain its competitive edge.
Sectors
- Real Estate Technology
- Artificial Intelligence
Geography
- United States – Inside Real Estate is headquartered in Murray, Utah, making it a key player in the US real estate technology market.
- New Zealand – ListAssist, the company being acquired, is based in New Zealand, indicating cross-border M&A activity.
Industry
- Real Estate Technology – The acquisition involves companies providing software solutions to enhance real estate transactions and agent capabilities.
- Artificial Intelligence – ListAssist provides GenAI-powered tools, signifying a focus on integrating AI into business processes.
Financials
- Undisclosed – The financial terms of the deal between Inside Real Estate and ListAssist have not been made public.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Inside Real Estate | Acquirer | Company | A software vendor serving agents and brokerages, based in Murray, Utah. |
| ListAssist | Target | Company | A New Zealand-based provider of white-label home-sale websites with GenAI-powered tools. |