Ignition Appoints Bec Donnelly as SVP to Drive Global Growth
Portfolio - People | Feb 12, 2025 | EIN

Ignition, a prominent revenue operations platform for service-based businesses, has appointed Bec Donnelly as their Senior Vice President of People & Culture, signaling its ambitions for global growth. Donnelly, a seasoned HR executive, transitions from her previous role at SiteMinder, a company noted for its IPO and valuation exceeding $1 billion. Her experience in HR leadership across global companies, including the Commonwealth Bank and ASIC, is expected to be pivotal for Ignition as it seeks to enhance productivity and maintain a high-performance culture. Ignition, known for transforming sales, billing, and payment processes, currently serves 8,000 businesses and spans multiple international markets. This strategic hire underscores the company's focus on people-driven expansion and operational excellence.
Sectors
- Technology
- Human Resources
Geography
- United States – Ignition is based in San Francisco, California, and operates globally.
- Australia – Bec Donnelly has been instrumental in growth from her home base in Sydney, and Ignition has operations there.
Industry
- Technology – Ignition operates as a technology platform focusing on revenue operations for service-based businesses.
- Human Resources – Bec Donnelly's appointment highlights the focus on HR leadership to drive company growth and culture.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Ignition | Hiring Company | Company | A leading revenue operations platform. |
Bec Donnelly | New Hire, SVP of People & Culture | Person | Former senior HR leader at SiteMinder, instrumental in global growth. |
Greg Strickland | CEO of Ignition | Person | CEO who announced the strategic hire. |
SiteMinder | Former Employer of Bec Donnelly | Company | A public company, where Donnelly served as VP of People. |