HUNTER Merges with KWT Global to Create Communications Powerhouse

Stagwell Inc., a rapidly evolving marketing network, has announced the merger of its two renowned public relations and communications firms, HUNTER and KWT Global. This strategic integration forms a formidable entity under the well-known HUNTER brand. With approximately 400 personnel, the combined agency aims to expand its geographical footprint across major cities like New York, Los Angeles, Chicago, and London, while enhancing its service offerings in consumer, corporate, and crisis communication domains. The merger is set to unify the expertise of these award-winning agencies to deliver comprehensive, integrated marketing communications for modern brands. By pooling resources, it aims to offer innovative solutions spanning PR, social media, influencer and talent engagement, content creation, and experiential services. Stagwell's Chairman and CEO Mark Penn elaborates on the merger as a step towards creating a communications entity capable of navigating the complexities of today's media landscape. HUNTER, noted for its long-standing client relationships and sustained growth, joining forces with the forward-thinking KWT Global, promises to amplify narratives of leading brands with cultural relevance and industry innovation. This move also sheds light on the evolving communications industry, as clients increasingly seek all-encompassing solutions to address marketing challenges. The executive leadership of the new entity will boast an all-female C-Suite, reinforcing a culture of creativity and inclusiveness. This merger is seen as pivotal in propelling both agencies' capabilities forward, enabling them to cater to an ever-evolving client base more effectively.