Hi.health Acquisition by Pliant Expands Digital Healthcare Solutions
Deal News | Apr 24, 2025 | CEE Legal Matters
Austrian healthtech startup Hi.health and its shareholders have finalized the sale of the company to Pliant, a firm specializing in digital corporate credit cards and smart expense management. Schoenherr provided legal advice to Hi.health and its shareholders, while the firms Studio Legal and Dorda advised Pliant in the transaction. Hi.health is known for its digital solutions that assist with private healthcare expense reimbursement, and post-acquisition, it will retain its brand identity, continuing to operate independently under Pliant's banner. A key objective post-acquisition is to accelerate Hi.health's growth in the DACH region through Pliant's platform. The legal negotiating teams included notable partners from both Schoenherr and Dorda, ensuring a smooth transaction process.
Sectors
- Healthtech
- Financial Technology
- Legal Services
Geography
- Austria – Hi.health is an Austrian startup, making the country a primary geographical focus.
- Germany, Austria, Switzerland (DACH Region) – The growth strategy post-acquisition involves expansion within the DACH region, encompassing Germany, Austria, and Switzerland.
Industry
- Healthtech – The article is focused on Hi.health, a company that provides digital solutions for healthcare expense reimbursements, which falls under the healthtech sector.
- Financial Technology – Pliant specializes in digital corporate credit cards and smart expense management, indicating a strong presence in the fintech sector.
- Legal Services – The legal advisory services provided by Schoenherr, Studio Legal, and Dorda are essential components in facilitating the acquisition, thereby involving the legal sector.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Hi.health | Target company | Company | A startup offering digital solutions for private healthcare expense reimbursement. |
| Pliant | Bidding company | Company | Specializes in digital corporate credit cards and smart expense management. |
| Schoenherr | Legal advisor to Hi.health | Company | A law firm advising Hi.health and its shareholders on the transaction. |
| Dorda | Legal advisor to Pliant | Company | A law firm advising Pliant on the purchase of Hi.health. |
| Studio Legal | Legal advisor | Company | Provided legal services to Pliant during the acquisition process. |