Hi.Health Achieves Major Milestone with Sale to Pliant
Deal News | Apr 24, 2025 | CEE Legal Matters
Austrian healthtech startup Hi.health, known for its innovative digital healthcare expense reimbursement solutions, has been sold to Pliant. Schoenherr, a prominent legal advisory firm, provided legal counsel to Hi.health and its shareholders during the sale. Pliant, a specialist in digital corporate credit cards and expense management, aims to utilize Hi.health to expand its reach in the DACH region while keeping Hi.health's brand and operations independent. The strategic acquisition is expected to expedite Hi.health's growth by integrating with Pliant’s advanced corporate expense platform. Schoenherr's advisory team comprised Partner Thomas Kulnigg, Attorney at Law Dominik Tyrybon, and Associate Maximilian Czernin. Meanwhile, legal representation for Pliant was furnished by Studio Legal and Dorda, including Partner Lukas Herrmann and Associate Bianca Schamberger.
Sectors
- Health Technology
- Financial Technology
- Legal Services
Geography
- Austria – Hi.health, the target of the acquisition, is an Austrian startup.
- DACH Region – The growth of Hi.health in the DACH region (Germany, Austria, and Switzerland) is a strategic focus mentioned in the article.
Industry
- Health Technology – Hi.health operates within the health technology sector as it provides digital solutions for healthcare expense reimbursement.
- Financial Technology – Pliant is active in the financial technology sector, focusing on digital corporate credit cards and smart expense management.
- Legal Services – The transaction involved legal advisory services provided by firms like Schoenherr, Studio Legal, and Dorda.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Hi.health | Target Company | Company | A digital healthtech startup providing digital healthcare expense reimbursement solutions. |
| Pliant | Bidding Company | Company | A company specializing in digital corporate credit cards and expense management. |
| Schoenherr | Legal Advisor | Company | Provided legal advice to Hi.health during the transaction. |
| Studio Legal | Legal Advisor | Company | Provided legal advisory services to Pliant. |
| Dorda | Legal Advisor | Company | Provided legal advisory services to Pliant alongside Studio Legal. |