HALO Dream Inc. Acquires Baby Merlin to Expand Sleepwear Portfolio
Deal News | Mar 19, 2025 | Globenewswire
HALO Dream Inc., a portfolio company of Transom Capital Group, has successfully acquired Baby Merlin, an iconic designer and manufacturer of baby sleepwear known for its Magic Sleepsuit. The acquisition is HALO's second in a year, following their acquisition of BreathableBaby in May 2024. The move underscores HALO's commitment to expanding its portfolio of premium infant sleep products, strengthening its market leadership in the sector. HALO's CEO, Walter Lehneis, expressed enthusiasm for the addition of Baby Merlin to their lineup, highlighting the company's dedication to product innovation. Transom Capital Group, a Los Angeles-based private equity firm focused on mid-market operations, continues to provide the strategic support and capital needed for HALO's growth. Legal counsel for the deal was provided by Barnes & Thornburg LLP and Troutman Pepper Locke LLP, while Wingspire Capital LLC and Blue Torch Capital LP facilitated financing.
Sectors
- Infant Products
- Private Equity
Geography
- United States – Both HALO Dream Inc. and Transom Capital Group are headquartered in the United States, indicating a domestic M&A transaction.
Industry
- Infant Products – The article centers around companies involved in the design, development, and distribution of infant accessories and apparel, such as swaddles, blankets, and sleepwear.
- Private Equity – Transom Capital Group, the private equity firm behind HALO Dream Inc., plays a critical role in facilitating the acquisition and providing capital and strategic guidance.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| HALO Dream Inc. | Acquirer | Company | A designer, developer, marketer, and distributor of infant accessories and apparel. |
| Baby Merlin | Target Company | Company | Manufacturer of the Magic Sleepsuit, a leading product in baby sleepwear. |
| Transom Capital Group | Private Equity Firm | Company | Operations-focused private equity firm that supports HALO Dream Inc. |
| Barnes & Thornburg LLP | Legal Advisor | Company | Provided legal advice for the acquisition. |
| Troutman Pepper Locke LLP | Legal Advisor | Company | Provided legal advice for the acquisition. |
| Wingspire Capital LLC | Financing Provider | Company | Provided financing support for the acquisition. |
| Blue Torch Capital LP | Financing Provider | Company | Provided financing support for the acquisition. |