Gym Nation Italia Unveiled by Vam Investments
Deal News | Nov 22, 2024 | Finance Community IT - 3 Private Equity

Vam Investments, a notable Italian private equity firm, has launched Gym Nation Italia, an ambitious project to consolidate Italy's fragmented fitness club industry. Initial activities include the acquisition of 21 gyms from Orange and Egosistema, substantial operators in Turin, Rome, Milan, and Bologna. These acquisitions target over 62,000 members overall. Vam Investments aims to enhance market efficiency and geographical coverage through further acquisitions and new openings. The venture, projected by sector experts led by Luca Sommaruga, seeks to revolutionize the fitness industry by offering diverse and advanced services. This strategic move builds on Vam's proven consolidation successes, with a comprehensive advisory team supporting due diligence, structuring, and debt management aspects.
Sectors
- Private Equity
- Fitness and Wellness
- Mergers and Acquisitions
Geography
- Italy – The focal geographical market for Gym Nation Italia's consolidation initiative, targeting major cities such as Turin, Rome, Milan, and Bologna.
Industry
- Private Equity – The involvement of Vam Investments, a private equity firm, driving the consolidation and expansion of Italy's fitness industry.
- Fitness and Wellness – The sector being targeted for consolidation and growth, focusing on gym operations and fitness clubs.
- Mergers and Acquisitions – The strategic acquisitions of Orange and Egosistema gyms, indicating a consolidation strategy within the industry.
Financials
- 3.1 billion euros – The annual revenue of the Italian fitness market.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Gym Nation Italia | Target | Company | A new initiative by Vam Investments to consolidate the fitness club sector in Italy. |
| Vam Investments | Bidding Company | Company | An Italian private equity firm spearheading the Gym Nation Italia project. |
| Orange | Target | Company | One of the gym operators acquired by Vam Investments, based in Turin with a flexible membership model. |
| Egosistema | Target | Company | Another gym operator acquired, with locations in Rome, Milan, and Bologna. |
| Equita Mid Cap Advisory and Finerre | M&A Advisory | Company | Advisors involved in the M&A process for the launch of Gym Nation Italia. |
| EY, Grant Thornton, EY Parthenon | Due Diligence | Company | Firms conducting various aspects of financial and commercial due diligence. |
| Molinari Agostinelli, Studio Spiniello | Tax Due Diligence | Company | Consultancies managing tax-related due diligence. |
| DWF, Gitti and Partners | Legal Advisory | Company | Legal advisors handling the transactional legal work. |
| Legance | Deal Structuring | Company | Company responsible for the structuring of the Gym Nation Italia deal. |
| Fineurop Soditic | Debt Advisory | Company | Firm providing debt advisory services for the transaction. |