Gushcloud International and Azure Capital Join Forces for Creator Economy Fund
Funding | Feb 11, 2025 | EIN
Gushcloud International has partnered with Azure Capital to introduce the Azure-Gushcloud Entertainment Finance Fund. This initiative marks an innovative approach to support digital creators by offering them strategic financial backing, enabling creators to transition from influencers to stable businesses. The fund promises a 12.5% annual return for early investors and aims to address the growing needs of the creator economy, valued at $500 billion by 2030. Highlighting this strategic shift, Terence Wong of Azure Capital and Althea Lim of Gushcloud emphasize empowering creators with resources to expand their revenue streams sustainably. The partnership seeks to tap into the booming creator sector, focusing initially on the female demographic in skincare, beauty, wellness, and fashion.
Sectors
- Finance
- Digital Media
Geography
- Singapore – Azure Capital is a fund manager based in Singapore, which plays a central role in launching the investment initiative.
- Global – Gushcloud International operates globally with offices in multiple countries and seeks to invest in creators worldwide.
Industry
- Finance – The article discusses the launch of a finance fund specifically aimed at investing in digital creators.
- Digital Media – The subject of the investment fund is digital creators, whose work is predominantly within digital media platforms.
Financials
- 12.5% – The annual return offered by the Azure-Gushcloud Entertainment Finance Fund to early access accredited investors.
- $500 billion – The projected value of the creator economy by 2030.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Gushcloud International | Target Company/Initiator | Companies | A global creator management and licensing company working to empower creators with AI-powered strategies. |
| Azure Capital Pte Ltd | Financial Partner/Fund Manager | Companies | A Singapore-based registered fund management company involved in the finance fund for creators. |
| Althea Lim | Group CEO and Co-Founder of Gushcloud International | People | Leading the direction and vision for Gushcloud's initiatives within the creator economy. |
| Terence Wong | Founder & CEO of Azure Capital | People | Responsible for steering Azure Capital's involvement in the creator fund. |
| Christopher Cheng | Managing Director at Azure Capital | People | Oversees the strategic and operational aspects of Azure Capital's collaboration with Gushcloud. |