Grafoprint Acquired by Prime Label
Deal News | Nov 04, 2024 | Stratulat Albulescu
Prime Label Group, a leading Central and Eastern European label manufacturer and part of the Innova/6 private equity fund operated by Innova Capital, has acquired the Romanian printing company Grafoprint. The acquisition, which marks Prime Label’s sixth in five years, is a strategic move to strengthen its market presence in the region and exceed its sales target of EUR 100 million by the end of 2024. Established in 1991, Grafoprint is recognized as one of Romania’s first and eminent private printing companies, excelling in self-adhesive labels for FMCG brands. The transaction aligns with Prime Label's growth strategy, promising enhanced sales capabilities through cross-selling and significant cost synergies. The Romanian market is seen as promising due to its dynamic economy and the rising investments from Prime Label's clients. Innova Capital's objective is to expand Prime Label's geographical footprint and product offerings. Legal and financial advisory for the deal was provided by Stratulat Albulescu and TS Partners, while the sellers received advisory from BrinkThink Management and Bncil, Diaconu si Asociatii SPRL.
Sectors
- Printing and Packaging
- Private Equity
- Legal Services
Geography
- Romania – Grafoprint is a Romanian company and the acquisition occurred in Romania, indicating market movement in this region.
- Central and Eastern Europe (CEE) – Prime Label operates across the CEE region, and its expansion strategies are focused here.
Industry
- Printing and Packaging – Grafoprint and Prime Label operate within the label production industry, providing solutions for various sectors such as FMCG, cosmetics, and industrials.
- Private Equity – Innova Capital, a private equity firm, facilitated the acquisition, highlighting the role of financial investors in the transaction.
- Legal Services – Legal advisory played a significant role in the transaction with involvement from Stratulat Albulescu and Bncil, Diaconu si Asociatii SPRL.
Financials
- EUR 100 million – Sales target Prime Label aims to exceed by the end of 2024.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Prime Label Group | Acquiring Company | Company | A leading label manufacturer in Central and Eastern Europe, part of the Innova/6 private equity fund. |
| Grafoprint | Target Company | Company | A prominent Romanian printing company specializing in self-adhesive labels. |
| Innova Capital | Private Equity Firm | Company | A private equity adviser from Poland investing in CEE, backing Prime Label Group. |
| Stratulat Albulescu | Legal Advisor | Company | Legal firm advising Prime Label and Innova Capital during the transaction. |
| BrinkThink Management | Financial Advisor for Seller | Company | Provided M&A and financial advisory to the sellers of Grafoprint. |
| Bncil, Diaconu si Asociatii SPRL | Legal Advisor for Seller | Company | Provided legal assistance to the sellers of Grafoprint. |