Forward Travel's Major Moves: Equity Raise and Strategic Acquisition

Deal News | Aug 08, 2025 | Hill Dickinson

Forward Travel, a professional sports travel management agency, has successfully completed a £2 million equity raise and has acquired a business in the leisure golf holiday sector. This strategic move aims to expand Forward Travel's offerings and market reach. Hill Dickinson, a comprehensive commercial law firm, played a crucial advisory role in facilitating both the equity raise and the acquisition. As part of their growth strategy, Forward Travel aims to leverage this acquisition to broaden its service portfolio within the sports and leisure travel industry, positioning itself for further expansion and market leadership.

Sectors

  • Sports Travel Management
  • Leisure and Tourism
  • Legal Advisory Services

Geography

  • United Kingdom – Both Forward Travel and Hill Dickinson are based in the UK, and the transaction took place there.

Industry

  • Sports Travel Management – Forward Travel operates within the sports travel management industry, providing professional travel services for sports events and teams.
  • Leisure and Tourism – The acquisition of the golf holiday provider positions Forward Travel within the leisure and tourism sector, expanding its offerings.
  • Legal Advisory Services – Hill Dickinson's role in advising on the equity raise and acquisition pertains to the legal advisory services industry.

Financials

  • £2 million – The amount raised by Forward Travel through equity raising.

Participants

NameRoleTypeDescription
Forward TravelTarget CompanyCompanyA professional sports travel management agency involved in the equity raise and acquisition.
Hill DickinsonLegal AdvisorCompanyA law firm advising Forward Travel on its equity raise and acquisition.