Focus Group Unveils New CEO and Chair for £250m Business Expansion

Portfolio - People | Jan 07, 2025 | Business Cloud

Focus Group, a Brighton-headquartered business technology enterprise solutions firm with a turnover of £250 million, has announced the appointment of Neil Hall as CEO, with Peter Sweetbaum and Chris Morris joining as chairman and non-executive director respectively. Hall brings over two decades of industry expertise from Computacenter North America to steer Focus Group towards growth and enhanced service provision. Sweetbaum brings leadership experienced as former CEO of Content+Cloud and Ethixbase360, supported by Morris's strategic acumen from The Citation Group. These appointments aim to boost the firm’s aggressive expansion trajectory, highlighted by their recent 12 deals in 2024 and a 25% stake acquisition by Hg in April 2024.

Sectors

Business Technology Services
Private Equity

Geography

United Kingdom – Focus Group is headquartered in Brighton, UK, and provides services to over 29,000 businesses.

Industry

Business Technology Services – Focus Group provides enterprise solutions across telecoms, IT, cybersecurity, connectivity, mobile, and energy.
Private Equity – Hg is involved as a stakeholder, having acquired a 25% stake in Focus Group.

Financials

£250m – Turnover of Focus Group.
25% – Stake acquired by Hg in Focus Group.

Participants

Name	Role	Type	Description
Focus Group	Target Company	Company	A business technology enterprise solutions provider with £250m turnover.
Neil Hall	CEO	Person	Appointed CEO of Focus Group, formerly president at Computacenter North America.
Peter Sweetbaum	Chairman	Person	Former CEO at Content+Cloud, currently also CEO at Ethixbase360.
Chris Morris	Non-Executive Director	Person	CEO of The Citation Group, brings operational expertise to Focus Group.
Hg	Investor	Company	Private equity firm that holds a 25% stake in Focus Group.
Bowmark Capital	Investor	Company	Associated with Focus Group's expansion and strategic plans.