First Intuition Expands with Addition of Three Franchises
Deal News | Mar 05, 2025 | Apiary Capital
First Intuition, a leading provider of professional education, has successfully acquired its Cambridge, Leeds, and Chelmsford franchises. This acquisition brings their total number of franchises owned to six and increases the company's learner base by approximately 3,800 students. First Intuition is renowned for its expert tutors and outstanding pass rates in accountancy training. The firm offers educational pathways that lead to qualifications from the major accounting bodies including AAT, CIMA, ACCA, and ICAEW. Jess French, Investment Director at Apiary Capital, highlighted the ongoing success and growth of First Intuition, emphasizing their commitment to supporting its continued expansion within the professional education market.
Sectors
- Professional Education
- Private Equity
Geography
- United Kingdom – The article mentions franchises acquired in Cambridge, Leeds, and Chelmsford, all located in the United Kingdom.
Industry
- Professional Education – This industry classification is relevant as First Intuition provides training and educational programs for professional certifications in accountancy.
- Private Equity – Apiary Capital is a private equity firm backing First Intuition, highlighting the involvement of investment activities supporting growth and acquisitions.
Financials
- c.3,800 students – This figure represents the increase in the learner base following the acquisition of the three new franchises.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| First Intuition | Target Company | Company | An award-winning professional education provider with a focus on accountancy training. |
| Apiary Capital | Bidding Company/PE Investor | Company | A private equity firm supporting the growth and expansion of First Intuition. |
| Jess French | Investment Director | Person | Apiary Capital's Investment Director commenting on the acquisition and growth strategy of First Intuition. |