Ethos AI Reinvents Expert Networks with Seed Investment from General Catalyst
Deal News | Mar 27, 2025 | General Catalyst Partners LLC
General Catalyst Partners LLC has announced a seed investment in Ethos AI, a company intent on revolutionizing the expert network model through applied AI. By assessing a person's portfolio work and relevant experience, even those not evident on a resume, Ethos AI provides a streamlined method to locate relevant experts for various tasks. The founders, James and Daniel, bring substantial experience and a strong social mission to the innovation. James, formerly with McKinsey and SoftBank, and Daniel, with a background at Google DeepMind, aim to establish a scalable platform that matches expertise to opportunities. Ethos AI claims exceptional early adoption, enlisting over 17,000 experts and working with more than 25 private equity firms, hedge funds, and consultancies. Their platform promises not only efficiency but also a model that fairly compensates experts for the use of their knowledge. General Catalyst is particularly excited by Ethos AI's potential to evolve sectors beyond investment and hiring, solidifying AI's role in democratizing access to opportunities.
Sectors
- Artificial Intelligence
- Professional Services
- Investment and Consulting
Geography
- Global – Ethos AI's potential impact spans across various markets, with users and clients from around the world as they address global challenges in expertise matching and network efficiency.
Industry
- Artificial Intelligence – Ethos AI is leveraging applied artificial intelligence to transform how expert networks operate and match expertise with opportunities.
- Professional Services – The company targets challenges in expert networks and professional services, aiming to streamline and automate these processes with AI technology.
- Investment and Consulting – Ethos AI serves private equity firms, hedge funds, and consultancies as part of their operational model, enhancing the industry’s accessibility to tailored expertise.
Financials
- – The article refers to a seed investment made by General Catalyst Partners in Ethos AI but does not disclose the financial amount.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Ethos AI | Target Company | Company | A company leveraging applied AI to reinvent how expert networks operate, aiming to match expertise with opportunities efficiently. |
| General Catalyst Partners LLC | Investor | Company | A private equity firm providing seed investment to Ethos AI to accelerate their vision of transforming expert networks. |
| James | Co-Founder of Ethos AI | Person | A serial founder with prior experience at McKinsey and SoftBank, contributing significant expertise in enterprise solutions. |
| Daniel | Co-Founder of Ethos AI | Person | A reinforcement learning expert with experience at Google DeepMind, noted for developing real-world AI applications. |
| McKinsey | Previous Employment | Company | A global management consulting firm where James gained experience working on complex enterprise problems. |
| SoftBank | Previous Employment | Company | A Japanese multinational conglomerate where James honed his expertise prior to co-founding Ethos AI. |
| Google DeepMind | Previous Employment | Company | An AI company where Daniel developed AI applications, contributing to his expertise needed for Ethos AI. |