Esusu Acquires Celeri to Tackle Rental Fraud
Deal News | Jan 22, 2025 | Globenewswire
Esusu, a leader in fintech, has acquired Celeri, a pioneering AI-powered fraud prevention software company, to combat rising fraud in the multifamily housing sector. This acquisition aims to provide property owners with advanced tools to combat rental fraud, thus enabling a fairer and more efficient housing process for families. Celeri's robust technology, which is already trusted by key industry players, offers property managers the ability to verify documents instantly and detect fraudulent applications seamlessly. This move reflects Esusu’s commitment to enhancing housing equity and breaking down barriers for families seeking housing. The acquisition was completed with shareholder approval, and Celeri will continue to operate independently. Esusu's leadership emphasizes this partnership as a stride towards a more secure and equitable housing market.
Sectors
- Financial Technology (Fintech)
- Real Estate Technology
Geography
- United States – Esusu operates across all 50 states in the U.S., and the acquisition impacts the U.S. multifamily housing market.
Industry
- Financial Technology (Fintech) – Esusu is a fintech platform that leverages rental data to improve credit building and property performance.
- Real Estate Technology – Celeri provides AI-powered software solutions for fraud prevention, particularly within the residential real estate market.
Financials
- Undisclosed – The financial terms of the acquisition between Esusu and Celeri have not been disclosed.
Participants
Name | Role | Type | Description |
---|---|---|---|
Esusu | Acquirer | Company | A financial technology platform that uses rental data to enhance credit building and property performance. |
Celeri | Target Company | Company | An AI-powered fraud prevention software provider for the residential real estate industry. |
Wemimo Abbey | Co-Founder and Co-CEO of Esusu | Person | Plays a leadership role in Esusu, instrumental in strategic decisions like the acquisition of Celeri. |
Samir Goel | Co-Founder and Co-CEO of Esusu | Person | Key figure in Esusu, involved in the acquisition strategy and broader company vision. |
Jun Seo | Co-Founder and CEO of Celeri | Person | Leader of Celeri, facilitating its merger with Esusu to expand technology reach and market presence. |