Emirates Esports Federation Launches Global Tender for EGL Franchises

Deal News | Feb 03, 2025 | PR Newswire Cision ITW Universe

The Emirates Esports Federation (EEF), in collaboration with ITW Universe, has announced a global Invitation to Tender (ITT) for acquiring and operating franchises in the upcoming E-Gaming League (EGL). This opportunity invites global investors, esports teams, and high-net-worth individuals to partake in an industry that is transcending traditional gaming boundaries. Under the leadership of Sheikh Sultan Bin Khalifa Bin Shakbout Al Nahyan, the initiative aims to elevate the UAE as a digital entertainment hub in line with economic growth. The EGL proposes a stable platform for esports, premised on inclusive and competitive multi-genre tournaments. Key details for bidders include a deadline of February 24, 2025. The initiative offers a 50% minimum guarantee on licensing fees, shared revenue from sponsorships, media rights, and merchandise, within a $5.17 billion esports landscape, as expounded by EEF’s General Secretary Saeed Ali Al-Tahir and ITW Director Vivek Chandra.

Sectors

  • Esports
  • Investment
  • Entertainment

Geography

  • United Arab Emirates – The Emirates Esports Federation is based in the UAE and aims to position the country as a leading hub in competitive gaming and digital entertainment.
  • Global – The initiative is open to global participation, thereby targeting investors and esports entities worldwide to be involved in the EGL franchises.

Industry

  • Esports – The article focuses on the expansion of the esports industry through the Emirates Esports Federation's efforts to offer franchise opportunities in a new global gaming league.
  • Investment – The narrative revolves around opportunities for global investment in EGL franchises, highlighting the financial prospects for potential investors.
  • Entertainment – The growing influence of esports as a segment within the broader entertainment industry is showcased, as the EGL is positioned to redefine digital entertainment.

Financials

  • 50% minimum guarantee – On licensing fees for potential EGL franchise owners.
  • $5.17 billion – Estimated worth of the esports industry which the EGL franchises aim to tap into.

Participants

NameRoleTypeDescription
Emirates Esports FederationOrganizer of the EGL franchisesOrganizationAn organization leading the expansion of the esports industry in the UAE through the EGL franchise model.
ITW UniversePartnerCompanyA partner with the Emirates Esports Federation in launching the EGL franchise model for attracting investments.
Sheikh Sultan Bin Khalifa Bin Shakbout Al NahyanPresident of Emirates Esports FederationPersonLeading the initiative to expand esports in the UAE through the EGL.
Saeed Ali Al-TahirGeneral Secretary of Emirates Esports FederationPersonHighlighting the strategic goals of the EGL franchise and its economic potential.
Vivek ChandraDirector of ITW UniversePersonCollaborating to develop a profitable esports ecosystem with the EGL franchises.