Ekström Joins Areim to Lead People & Culture
Investor - People | Apr 15, 2025 | Areim Property Holding

Therése Ekström has been appointed as the Head of People & Culture at Areim, a property holding company. She brings a wealth of experience from her previous roles in Kinnevik, The Absolut Company, and Eniro, where she specialized in HR strategy implementation and talent development. Ekström is set to join Areim in mid-August, where she will oversee HR strategy, talent and leadership development, and contribute towards fostering a strong company culture and enhanced employee engagement. Her appointment is anticipated to support Areim's growth trajectory and inject energy and innovation into its HR functions. Areim’s CEO, Henrik Brinck Landelius, has expressed enthusiasm for her impending start, praising her dynamic approach to HR as well as her open and professional demeanor.
Sectors
- Human Resources
- Private Equity
- Real Estate
Geography
- Sweden – Therése Ekström's previous roles and Areim are based in Sweden, indicating the geographical relevance of her appointment and professional experience.
Industry
- Human Resources – This industry is relevant as the article focuses on the appointment of Therése Ekström as Head of People & Culture, highlighting her role in driving HR strategy and development at Areim.
- Private Equity – Areim is a private equity firm, making this sector classification relevant as they are the company involved in the appointment discussed in the article.
- Real Estate – Areim is a property holding company, making this sector relevant to their core business operations.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Therése Ekström | Head of People & Culture | Person | Recently appointed to drive HR strategy aligning with Areim's corporate values and business direction. |
Areim | Hiring Company | Company | A property holding firm involved in private equity, employing Therése Ekström to lead HR strategy. |
Kinnevik | Previous Employer | Company | Therése Ekström's previous employer where she was People and Culture Manager. |
Henrik Brinck Landelius | CEO | Person | CEO of Areim, providing commentary on Therése Ekström's appointment. |