Crunch Fitness Unveils Majority Stake Sale to Leonard Green & Partners
Deal News | Apr 15, 2025 | TPG

Crunch Holdings, LLC, a leading global fitness brand, has announced a strategic investment from Leonard Green & Partners. As part of the deal, Leonard Green & Partners will acquire a majority interest in Crunch Fitness from TPG Growth, TPG's middle market and growth equity platform, plus minority shareholders. Leonard Green & Partners, based in Los Angeles, has a significant portfolio with over $70 billion under management, primarily focusing on service-providing companies. This investment aims to accelerate Crunch Fitness's growth and expand its market presence.
Sectors
- Fitness & Wellness
- Private Equity
Geography
- United States – Crunch Fitness and Leonard Green & Partners are based in the U.S., with the latter headquartered in Los Angeles, California.
Industry
- Fitness & Wellness – Crunch Fitness operates within the Fitness & Wellness industry, providing gym and fitness services globally.
- Private Equity – Both Leonard Green & Partners and TPG are prominent entities in the Private Equity sector, engaging in investments and company acquisitions.
Financials
Participants
Name | Role | Type | Description |
---|---|---|---|
Crunch Holdings, LLC | Target Company | Company | A globally recognized fitness company offering a wide range of fitness services. |
Leonard Green & Partners | Bidding Company/Investor | Company | A leading private equity firm with over $70 billion in assets focused on growth investments and buyouts. |
TPG Growth | Selling Company/Vendor | Company | TPG Growth is the middle market and growth equity platform of TPG, specializing in high-growth investments. |