Creative Labs Finalizes Successful Sale to Gemspring

Deal News | Feb 13, 2025 | Croft & Bender LP

Croft & Bender, an investment banking firm based in Atlanta, announced the successful sale of Creative Laboratories, Inc. and United Hair Care, Inc., collectively known as Creative Labs, to Gemspring Capital Management, LLC. Creative Labs, located in Eagan, Minnesota, is a leading manufacturer of skincare and haircare products, offering a comprehensive suite of services, including product development, testing, manufacturing, and branding. This acquisition enables Creative Labs to expand its growth opportunities under the continued leadership of President Brett Simmons. Croft & Bender served as the exclusive financial advisor for this transaction.

Sectors

Personal Care Manufacturing
Private Equity
Investment Banking

Geography

United States – Creative Labs is headquartered in Eagan, Minnesota, and Croft & Bender is based in Atlanta, Georgia. Gemspring Capital is also a U.S.-based firm.

Industry

Personal Care Manufacturing – The article discusses Creative Laboratories, a developer and manufacturer of skincare and haircare products.
Private Equity – The acquisition by Gemspring Capital, a private equity firm, represents a strategic investment in Creative Labs.
Investment Banking – Croft & Bender's role as financial advisors highlights the investment banking aspect.

Financials

Participants

Name	Role	Type	Description
Creative Laboratories, Inc.	Target Company	Company	A premier developer and manufacturer of skincare and haircare products.
United Hair Care, Inc.	Target Company	Company	Part of the collective 'Creative Labs,' involved in the same industry.
Gemspring Capital Management, LLC	Bidding Company	Company	A private equity firm acquiring Creative Labs.
Croft & Bender LP	Financial Advisor	Company	Investment banking firm that advised Creative Labs in the transaction.
Brett Simmons	President	Person	President of Creative Labs, continuing leadership post-acquisition.