ContextLogic Secures Strategic Investment from BC Partners
Deal News | Mar 14, 2025 | Proskauer Rose (UK) LLP
Proskauer Rose (UK) LLP has advised BC Partners on a significant strategic investment in ContextLogic Inc. The investment involves BC Partners Advisors L.P. acquiring up to $150 million in convertible preferred units of ContextLogic Holdings, LLC. This move gives ContextLogic access to $300 million in cash and $2.7 billion in net operating losses. BC Partners, a renowned private equity firm with about $40 billion in assets under management, is leading this investment through its credit division, aiming to identify and evaluate opportunities for the benefit of ContextLogic. Proskauer facilitated the transaction with a cross-functional legal team specializing in private credit, mergers and acquisitions, and tax. As ContextLogic navigates potential growth avenues, it stands to benefit from the vast resources BC Partners brings to the table.
Sectors
- Private Equity
- Legal Services
- E-commerce
Geography
- United States – The transaction involves ContextLogic, a NASDAQ listed company, headquartered in the U.S. The legal advisory is led by Proskauer Rose LLP, representing U.S. interests.
- United Kingdom – Proskauer Rose (UK) LLP is advising on the transaction, demonstrating a cross-border element in the deal.
Industry
- Private Equity – BC Partners, a private equity firm, is making a strategic investment in ContextLogic.
- Legal Services – Proskauer Rose LLP is providing legal advice in the transaction.
- E-commerce – ContextLogic is an e-commerce company, enhancing its financial position through this investment.
Financials
- 150 million – The investment amount from BC Partners in convertible preferred units of ContextLogic Holdings, LLC.
- 300 million – Total cash access that ContextLogic will have after the investment.
- 2.7 billion – Cumulative net operating losses of ContextLogic available for use.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Proskauer Rose (UK) LLP | Legal Advisor | Company | An international law firm advising BC Partners on the transaction. |
| BC Partners | Investor | Company | An international private equity firm investing in ContextLogic. |
| ContextLogic Inc. | Target Company | Company | A NASDAQ-listed e-commerce company receiving investment. |
| Benjamin Rubin | Partner | Person | Lead partner at Proskauer for Private Credit. |
| Jonathan Gill | Partner | Person | M&A partner at Proskauer. |
| Martin Hamilton | Partner | Person | Tax partner at Proskauer. |