Contact Financial Names John Saad as New CEO
Company - People | Jun 12, 2025 | Zawya
Contact Financial Holding has announced a significant leadership change, with John Saad stepping in as Managing Director and CEO. This appointment aligns with Said Zater's move to Vice Chairman as the company boasts a robust total financing portfolio exceeding EGP 21 billion by the close of 2024. Saad, bringing over two decades of diverse experience in commercial and marketing roles across the technology sector, aims to prioritize customer-centricity and introduce innovative financial solutions. The group's capital market endeavors remain strong, with Sarwa Securitization successfully issuing its 45th bond of EGP 1.2 billion in 2024. Additionally, the insurance division under Sarwa Insurance has shown remarkable growth, registering Gross Written Premiums nearing EGP 7 billion by 2024's end.
Sectors
- Financial Services
- Insurance
- Capital Markets
Geography
- Egypt – Contact Financial Holding is based in Egypt, and the reported financial activities and changes are pertinent to the Egyptian market.
- Middle East and North Africa (MENA) – John Saad's past experience and roles span across multiple countries in the MENA region, indicating the company's broader regional presence.
Industry
- Financial Services – The article is focused on Contact Financial Holding, a company involved in financial services, including financing, insurance, and capital market activities.
- Insurance – Contact Financial's insurance division, including Sarwa Insurance and others, showed significant performance with high Gross Written Premiums.
- Capital Markets – Contact Financial is a key player in capital markets, evidenced by Sarwa Securitization's bond issuance activities.
Financials
- EGP 21 billion – The total financing portfolio of Contact Financial by the end of 2024.
- EGP 1.2 billion – Value of the 45th bond issuance by Sarwa Securitization in 2024.
- EGP 30 billion – The total value of bonds issued in the Egyptian market by Contact Financial.
- EGP 7 billion – Gross Written Premiums by Sarwa Insurance by the end of 2024.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Contact Financial Holding | Company | Corporation | This is the main company discussed in the article, involved in financing, securitization, and insurance. |
| John Saad | CEO & Managing Director | Person | Recently appointed as the CEO of Contact Financial, he brings over 20 years of experience in the tech and telecom sectors. |
| Said Zater | Vice Chairman | Person | He transitioned from CEO to Vice Chairman, signaling a strategic shift in leadership within Contact Financial. |
| Sarwa Securitization | Financial Service Provider | Subsidiary | Part of Contact Financial, involved in issuing bonds in the Egyptian market. |
| Sarwa Insurance | Insurance Provider | Subsidiary | A division of Contact Financial responsible for the insurance services. |