Channelscaler Unveils New Era in Channel Automation Post-Merger
Deal News | May 30, 2025 | Enterprise Ireland
In a significant move within the Partner Relationship Management (PRM) and Channel Program Automation space, Channel Mechanics and Allbound have successfully merged to form a new entity called Channelscaler. This merger is underpinned by the strategic vision to combine partner engagement with enterprise-grade automation, allowing for a more streamlined approach to channel lifecycle management. Supported by Enterprise Ireland since 2011, the unified brand has pledged to create 50 new high-tech jobs in Galway, underscoring the region's reputation as a hub for skilled labor and innovation. Channelscaler seeks to capitalize on the growing opportunity in indirect revenue streams, which account for over 70% of all global trade purchases valued at $33 trillion in 2024. By consolidating the resources and strengths of Allbound and Channel Mechanics, backed by Invictus Growth Partners, Channelscaler aims to deliver a robust partner management platform that can cater to both nascent SaaS firms and Fortune 100 giants. As global channel software revenues climb, projected to exceed $13 billion by 2028, Channelscaler positions itself at the forefront of AI-powered, data-driven partnership solutions.
Sectors
- Technology and Software
- Private Equity
Geography
- Ireland – Channelscaler, which emerged from the union of Channel Mechanics and Allbound, is located in Galway, Ireland, highlighting regional job creation and innovation.
- United States – The article references global trade figures and U.S. channel software revenue projections, indicating Channelscaler’s broader market influence.
Industry
- Technology and Software – The article involves companies in the Partner Relationship Management (PRM) and Channel Program Automation sector, focusing on software and technological solutions for partnering ecosystems.
- Private Equity – Invictus Growth Partners, a private equity firm, plays a key role in backing the newly formed company Channelscaler.
Financials
- $33 trillion – The value of global trade in 2024, with indirect revenue accounting for over 70% of all purchases.
- $7.46 billion – Channel software revenue in 2024.
- $13.48 billion – Projected channel software revenue for 2028.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Channelscaler | Target Company | Company | The new entity formed from the merger of Channel Mechanics and Allbound, specializing in partner relationship management. |
| Enterprise Ireland | PE Firm | Government | State agency that supports the growth and development of Irish industry, which has been involved with the new company since 2011. |
| Channel Mechanics | Selling Company | Company | One of the merging entities specializing in channel program automation software. |
| Allbound | Selling Company | Company | One of the merging entities focusing on partner relationship management solutions. |
| Invictus Growth Partners | Bidding Company/Buyer | Company | A private equity firm backing Channelscaler, providing financial support and strategic guidance. |