Blue Tissue: Sold to Grand Bay with GBS Finance as Financial Advisor
Deal News | May 14, 2025 | Finance Community ES 2 - Corporate M&A

GBS Finance acted as the exclusive financial advisor for the shareholders of Blue Tissue, a Mexican company specializing in the manufacturing and marketing of tissue paper products, in the sale of 100% of their stake in the company and its subsidiary BTC to Grand Bay. Grand Bay is an international leader in the hygiene products industry, and the transaction was successfully completed on May 8, 2025. This acquisition helps Grand Bay solidify its strategic position in the Mexican market and strengthens its presence in Latin America. The transaction process, supported by GBS Finance, involved company valuation, investor engagement, due diligence, and the final signing and closing of the deal. The advisory team from GBS Finance included Javier Herrero, Roberto Henriquez, Emilio Corradine, and Pablo Rivas.
Sectors
- Paper Products
- Financial Advisory
Geography
- Mexico – Blue Tissue is a Mexican company and the transaction considerably impacts the Mexican market.
- Latin America – Grand Bay, with this acquisition, is strengthening its presence in the broader Latin American market.
Industry
- Paper Products – The primary industry involved as Blue Tissue specializes in the manufacturing and marketing of tissue paper products.
- Financial Advisory – GBS Finance acted as the financial advisor, playing a critical role in the valuation and execution of the transaction.
Financials
- 100% – The percentage of stake in Blue Tissue sold to Grand Bay.
Participants
Name | Role | Type | Description |
---|---|---|---|
Blue Tissue | Target Company | Company | A Mexican company specialized in manufacturing and marketing tissue paper products. |
GBS Finance | Financial Advisor | Company | Acted as the exclusive financial advisor for the shareholders of Blue Tissue. |
Grand Bay | Bidding Company | Company | An international leader in the hygiene products industry, acquiring Blue Tissue. |
Javier Herrero | Partner | Person | Part of the GBS Finance advisory team for the transaction. |
Roberto Henriquez | Director GBS Mexico | Person | Part of the GBS Finance advisory team for the transaction. |
Emilio Corradine | Associate | Person | Part of the GBS Finance advisory team for the transaction. |
Pablo Rivas | Analyst | Person | Part of the GBS Finance advisory team for the transaction. |