Base.ai Enhances Customer Engagement with 3bears.ai Acquisition
Deal News | Mar 18, 2025 | Globenewswire
Base.ai, a prominent platform focused on customer-led growth, has acquired 3bears.ai, a company founded in 2022 and specializing in AI-driven behavioral analytics. This strategic move aims to strengthen Base.ai's capabilities in customer engagement by providing advanced solutions that offer insights into customer behavior. Through this acquisition, Base.ai will enable businesses to automate re-engagement strategies, enhance customer satisfaction through personalized interactions, and identify growth opportunities efficiently through AI technology. The collaboration between Base.ai and 3bears.ai facilitates the development of a comprehensive view of customer journeys, leveraging data to tailor customer experiences and increase retention. This acquisition is in line with Base.ai’s strategy to offer integrated customer-led growth solutions to marketing and revenue teams.
Sectors
- Artificial Intelligence
- Customer Relationship Management (CRM)
- Technology
Geography
- United States – Base.ai is headquartered in San Francisco, and the acquisition is announced from this location.
Industry
- Artificial Intelligence – The acquisition centers around AI-driven solutions for customer engagement, highlighting the pivotal role of artificial intelligence in the transaction.
- Customer Relationship Management (CRM) – The focus on enhancing customer engagement and retention through cutting-edge technology aligns the article with the CRM industry.
- Technology – Both Base.ai and 3bears.ai operate within the technological space, utilizing advanced technology to drive strategic business outcomes.
Financials
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| Base.ai | Bidding Companybuyer | Company | A leading customer-led growth platform utilizing AI technology to enhance customer engagement and retention. |
| 3bears.ai | Target company | Company | A company specializing in AI-driven behavioral analytics aimed at improving customer engagement and reducing churn. |
| Mensch Capital Partners | Other | Company | The investment firm backing 3bears.ai. |
| Yonat Shain | Co-founder | Person | Co-founder of 3bears.ai. |
| Gal Biran | CEO and Co-founder | Person | CEO and co-founder of Base.ai. |