B&M Appoints Tjeerd Jegen as New CEO in Strategic Move
Company - People | May 15, 2025 | Business Cloud
B&M, a leading listed discount retail chain, has appointed Tjeerd Jegen as its new CEO, who will officially assume the role on June 16, 2025. He succeeds Alex Russo, who retired at the end of April 2023. Mike Schmidt, the Group CFO, is leading the company during the interim period. Jegen brings with him extensive international retail experience from companies such as Ahold Delhaize, Tesco, and Woolworths. Tiffany Hall, chair of B&M, expressed confidence in Jegen's strategic insight and customer-centric vision, which stood out during the rigorous recruitment process. Jegen is enthusiastic about driving growth and operational excellence at B&M, a prominent value retailer in Europe.
Sectors
- Retail
- Executive Search
Geography
- United Kingdom – B&M is a prominent retail chain in the UK, and the appointment further solidifies its strategic leadership decision in the UK market.
- Europe – Tjeerd Jegen's extensive experience across various European companies highlights the geographical relevance to his appointment.
Industry
- Retail – The article involves a leadership change at B&M, a major player in the retail sector, indicating strategic initiatives in value retail market.
- Executive Search – The article details a recruitment process for a high-level executive position, indicating activity within the executive search industry.
Financials
- 928,000 – Base salary for the newly appointed CEO, Tjeerd Jegen.
Participants
| Name | Role | Type | Description |
|---|---|---|---|
| B&M | Target Company | Company | B&M is a listed discount retail chain headquartered in the UK. |
| Tjeerd Jegen | New CEO | Person | Tjeerd Jegen is an experienced retail executive appointed as the new CEO of B&M. |
| Alex Russo | Former CEO | Person | Alex Russo served as the CEO of B&M until his retirement in April 2023. |
| Mike Schmidt | Interim Leader | Person | Group CFO who is leading B&M during the interim period before Tjeerd Jegen assumes his role. |
| Tiffany Hall | Chair | Person | Tiffany Hall is the chair of B&M, involved in the announcement of the new CEO. |